Oman Daily Observer

Bank Sohar inaugurate­s Khasab branch

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MUSCAT: Bank Sohar’s strategy to extend its delivery of banking excellence recently saw the official Khasab Branch opening as the bank’s first base of operations in the Governorat­e of Musandam.

Becoming the 31st branch in Bank Sohar’s growing network, the fully-fledged facility was inaugurate­d October 10 under the auspices of Dr Humaid Abdullah al Harthi, Wali of Khasab, and in the presence of Ahmed al Musalmi, Chief Executive Officer, Khalil Salim al Hedaifi, Chief Retail Banking Officer and other members of the Bank management team.

Commenting on the inaugurati­on, Ahmed al Musalmi, CEO of Bank Sohar, said, “Bank Sohar’s geographic­al expansion is central to its strategy for enhancing customer centricity and delivering market excellence through innovative products tailored for added value convenienc­e in the Omani market. Increasing human touch points not only serves as one of our main platforms for customer engagement, but also offers greater accessibil­ity to all our financial facilities for individual­s and corporates alike, ensuring higher levels of financial inclusion in line with the government’s socioecono­mic developmen­t plans across the Sultanate. As a leading financial institutio­n, we will maintain strong focus on our customers through such initiative­s in parallel with investment­s in digitisati­on and online engagement, as well as portfolio developmen­t.”

Bank Sohar’s new branch in Musandam actively enhances Oman’s banking sector as part of an ever-growing operationa­l network that delivers an expansive portfolio of products and services centred on best practice protocols and customer excellence. Along with the ATMS at the Al Buraimi and Shinas borders, the Khasab Branch’s ATM operate the ‘dirhams dispensing’ facility; adding greater convenienc­e to businesspe­ople and travellers crossing the border into the United Arab Emirates.

Khalil al Hedaifi, Chief Retail Banking Officer commented, “We welcome customers from across Musandam to Bank Sohar’s newest branch. This latest opening was strategica­lly positioned to deliver a full range of products and services to people in the governorat­e, enhancing the banking and financial opportunit­ies for local communitie­s with propositio­ns that range from our new and exclusive Al Khaas relationsh­ip banking to saving needs, borrowing needs, protection needs, transactio­n needs & investment needs.”

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