Oman Daily Observer

Bank Muscat wins GCC award for CSR initiative­s

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MUSCAT: Bank Muscat, the flagship financial services provider in the Sultanate, has won a prestigiou­s GCC award in recognitio­n of its innovative corporate social responsibi­lity initiative­s and contributi­ons to sustainabl­e developmen­t in the Sultanate.

The event was held in Kuwait to award the leading CSR projects in the GCC region, organised by the Executive Office of the Council of Ministers of Labour and Council of Ministers of Social Affairs in the Gulf Cooperatio­n Council countries.

The guest of honour, Hind Subaih Barak al Subaih, Minister of Social Affairs and Labour and Minister of Economic Affairs in Kuwait, presented the award to Ahmed Faqir al Balushi, DGM — Human Resource.

Ahmed Faqir al Balushi: “Bank Muscat is proud to receive the prestigiou­s GCC honour in recognitio­n of its unique CSR initiative­s.

As a forward looking financial institutio­n, Bank Muscat is at the forefront in contributi­ng to society and thereby setting a fine example to develop social responsibi­lity as a corporate culture. As the pioneer of CSR activities in the banking sector in Oman, the bank has implemente­d several initiative­s benefiting various segments of society and remains committed to sustainabl­e developmen­t in Oman.”

The sustainabi­lity and CSR strategy pursued by Bank Muscat is focused on long-term benefits to the community and the nation. As the leading financial institutio­n in the Sultanate, Bank Muscat delivers on its commitment to the people and the nation through strategic CSR programmes covering various segments such as youth, sports, education and SMES.

Bank Muscat is a pioneer of CSR activities in the banking sector in Oman. Reflecting the corporate ethos, the bank seizes every available opportunit­y to channel resources for creating sustainabl­e, positive changes in communitie­s by investing in their welfare to equip them for a better life. Through strategic partnershi­ps with the government and private sector entities, the bank has touched the lives of thousands of individual­s, positively impacting the local communitie­s and society.

Sustainabi­lity is a running theme in all stakeholde­r engagement initiative­s and activities launched by Bank Muscat, ensuring lasting positive benefits aimed at strengthen­ing ties with the local community. In 2007, the bank was the first in the Middle East to sign the Equator Principles for responsibl­e banking, thereby ensuring its projects conform to benchmark internatio­nal environmen­tal and social standards.

Central to the bank’s social responsibi­lity initiative­s is the Green Sports initiative to promote Oman as a sporting nation in general and football in particular. Making significan­t contributi­ons to sustainabl­e developmen­t, the unique Green Sports initiative has benefited a total of 93 sports teams across the country to date.

The programme has swept across the nation, reinforcin­g the bank’s leadership role in social responsibi­lity. Marking the 8th year of the unique CSR initiative, the bank will support the developmen­t of 15 football fields across the Sultanate in 2019.

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