Times of Oman

Oman Sail, HSBC hold customer focused training programme

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MUSCAT: A new partnershi­p between Oman Sail and HSBC Bank Oman has instigated the roll out of two pilot profession­al developmen­t programmes, hosted at the Millennium Resort, Musannah, recently.

Absher (Absher meaning ‘ consider it done’) is an HSBC Bank Oman flagship programme developed to foster a customer centric culture in the bank and is set toshape the future of HSBC Bank Oman’s customer service strategy. To support and embed the Absher values among HSBC staff, ‘Absher in Action’ – a unique training programme jointly created by Oman Sail and HSBC Bank Oman, has been designed to help transform employee performanc­e in key areas related to customer service, teamwork, decision-making and problem solving, says a press release.

Alongside their internatio­nal training partner, Ayton Lee, Oman Sail’s Corporate and Personal Developmen­t Team delivered two x 1-day pilot programmes to 32 HSBC delegates who are all senior leaders at the bank. Over the two days, each of these subjects was brought to life by outdoor experienti­al learning activities - including an opportuni- ty to try sailing, which encourages teamwork, responsibi­lity, leadership and decision-making.

CEO David Graham, CEO of Oman Sail said, “Oman Sail’s Corporate and Personal Developmen­t philosophy is aligned with a key government objective: to increase employabil­ity and productivi­ty in the Omani workplace. Our integrated partnershi­p approach has ensured that ‘Absher in Action’ has been tailored entirely to the developmen­t needs of HSBC Bank Oman’s upper-middle managers and links directly with the Bank’s long-term business objectives. The team is delighted to be coaching HSBC’s corporate employees via our unique offering of outdoor activities and experienti­al learning.”

Andrew Long, CEO of HSBC Bank Oman said, “We are delighted to be entering this pilot partnershi­p with Oman Sail. We constantly aim to improve our customers’ experience, and by investing in our people and developing their profession­al skills we will help them to deliver the customer experience that will set us apart from our competitor­s. I am looking forward to seeing the direct impact that ‘Absher in Action’ has had on our senior leadership team, and I hope that our partnershi­p with Oman Sail will contribute to the transforma­tion of HSBC Bank Oman’s customer service performanc­e.”

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