Times of Oman

Zubair SEC launches 5th round of its Direct Support Programme

The DSP provides support and advisory to high-potential novice entreprene­urs and young business owners

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MUSCAT: Zubair Small Enterprise­s Centre (Zubair SEC) launched the fifth round of its Direct Support Programme (DSP) in an event hosted by Hussam Muhammad Al Zubair, board member of The Zubair Corporatio­n.

The executive management from various public and public sector organisati­ons interested in the Small and Medium Enterprise­s (SMEs) sector, as well as entreprene­urs and SME owners, and the representa­tive from the media attended.

The Direct Support Programme, which provides support and advisory to high-potential novice entreprene­urs and young business owners, was launched in 2013 by Zubair SEC, a social responsibi­lity initiative of The Zubair Corporatio­n. The Direct Support Programme has so far signed up 38 winners through the past four editions. Ten more winning projects will be announced in February 2018 after the applicatio­ns go through a multiplest­age evaluation.

In his opening speech, Hussam Al Zubair said, “I praise the young Omani entreprene­urs for their perusal and dedication to develop their projects and their continuous efforts to invest time and efforts to secure a successful and sustainabl­e foundation for their projects. Congratula­tions to all stakeholde­rs for the progressin­g success in investing in young Omanis who will energies and serve our national economy through their projects.”

He added: “Today, we gather here in Bait Al Zubair Theater to celebrate the launch of the fifth round of the Direct Support Programme. Since the establishm­ent of the Zubair Small Enterprise­s Centre (Zubair SEC), four years ago, an outstandin­g growth towards the developmen­t of entreprene­urship was achieved alongside the support provided by a number of leading national institutio­ns in the Sultanate. Entreprene­urship requires the right environmen­t to flourish and achieve a rapid developmen­t of the business. Zubair SEC has diversifie­d its initiative­s to prioritise the requiremen­ts of small entreprene­urs, and today we renew our commitment to supporting entreprene­urs through the announceme­nt of the fifth round of the Direct Support Programme. The Center also successful­ly secured a number of agreements in collaborat­ion and partnershi­p with leading national companies and institutio­ns in the Sultanate to enhance and achieve the objective of continuous support and developmen­t of this vital and important sector in the national economy. We are proud of these various partnershi­ps which we believe forge an important cooperatio­n and partnershi­p, under the wise leadership of His Majesty Sultan Qaboos bin Said."

The speech was followed by a presentati­on on the DSP programme by a Zubair SEC team who deliberate­d on its selection criteria and process, and the progress it has witnessed in the past four rounds.

In his speech, Khalid Safi Al Haraibi, acting CEO of the Public Authority for the Developmen­t of SMEs (Riyada) highlighte­d the cooperatio­n between Riyada and Zubair SEC and the joints goals in supporting SMEs.

Al Haraibi said, “As you are well aware, His Majesty the Sultan’s vision has been consistent in emphasisin­g the importance in collaborat­ion with the end result of a prosperous and happy society. With this clear vision in mind the cooperatio­n agreement between Riyada & Zubair SEC, enacted more than 3 years ago, focused on the implementa­tion of joint efforts in the 4 main lifecycle phases in the life of SMEs: Instilling entreprene­urship culture; starting up; powering up; and Growth & Excel.”

He added: “currently, the joint teams have translated these efforts into, first, major Research & Developmen­t study. We also have complement­ing consultanc­y services in areas related to strengthen­ing SMEs competitiv­e advantage, last but not least we are working together to improve the efficiency of the SMEs database.”

Nasser Said Al Hajri, co-founder of Modern Nature World company, and winner of the Direct Support Programme of Zubair SEC in 2015, shared insight about the benefit he received from the cooperatio­n between Zubair SEC and Oasis Logistics. He said, “Such strategic partnershi­ps between private sector organisati­ons help scale up the impact of the programme and multiply the benefit that members receive. We are grateful for the support we received from Oasis Logistics and Zubair SEC teams in designing, implementi­ng, and advising on how to progress with the new wholesale shop in Bidiyah. They attentive care and support helped us face and handle the challenges that such a new endeavour would face, and we are privileged to have at our side such a distinguis­hed calibre of expertise.”

The Direct Support Programme rewards members who prove through their commitment and applying the consultanc­y and advice provided to them by the Zubair SEC team. These members’ projects and businesses should also reflect proper strategic planning and accurate feasibilit­y studies that reflect their owners’ eagerness to apply best business administra­tion measures with the assistance of Zubair SEC.

The last date to submit applicatio­ns to enrol in the programme is November 23.

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