Times of Oman

Al Ahlia enhances its online experience with Arabic website

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MUSCAT: Al Ahlia Insurance Co. has announced a new and improved online experience with the addition Arabic language capabiliti­es on its website www. alahliarsa.com.

Al Ahlia has been at the forefront of leveraging technology to deliver exceptiona­l customer experience, and with this addition, the company will extend the same experience seamlessly to a large population of custom- ers who find it easy, convenient and transparen­t to transact in the language of their choice.

The website enhancemen­t follows closely on the launch of the progressiv­e and new brand identity of Al Ahlia Insurance and philosophy of One Step Ahead.

Speaking about the introducti­on of the Arabic capabiliti­es, Addal Sarwar, Retail director - Al Ahlia Insurance Co. said, “Online is a significan­t expanding market segment for Al Ahlia, with great potential for Arabic content. With our business expanding rapidly in Oman, it is very important for us to pay closer attention to our Arabic content marketing strategy with comprehens­ive Arabic capabiliti­es and culturally customised content. Our new philosophy of One Step Ahead is all about placing customers first and empowering them in the buying and claims process. This is a step in that direction, and we will keep innovating to deliver on that promise.”

With tight schedules and a busy lifestyle, buying and renewing an insurance policy usually happens at the last moment.

A fully transactio­nal and bilingual website makes it possible for customers to buy or renew policies, register claims or simply get to know more about our products easily. By visiting www.alahliarsa.com, customers can quickly walk through a wide-range of insurance covers designed exclusivel­y for them, get a quote, and complete the process without having to visit the branch or call, it is that simple.

Al Ahlia provides Insurance for a wide range of needs such as Motor, Home & Contents, Personal Accident, Travel, and SME besides offering a range of products addressing commercial needs. These products are uniquely designed and pack unique benefits.

One of the most noticeable benefits of Al Ahlia’s Motor insurance is Claims Guarantee. With this, customers enjoy guaranteed repair times of their cars in case of a minor accident. Customers will get the car back in 5 days or receive a compensati­on of OMR7 in cash, per day thereon in the event of garage delays.

Richard Byford, Claims director, Al Ahlia Insurance Co., comments: “Making a claim online was always easy and with the launch of our website in Arabic, it can now be accessed by anyone, anytime and anywhere. It’s a great milestone for us as we are now just a click away from our valued customers.”

Today’s customer not just expects good and reliable technology but also expects it to be smart and secure. Al Ahlia’s web interface is compatible with all smart devices like phones, tabs, laptops etc. and promises a consistent and satisfying user experience. It also offers a secure e-payment gateway with the latest features complying with the highest standards.

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