Times of Oman

Enticing ‘Festival of Joy’ benefits on Toyota Prius

The fourthgene­ration Prius not only brings groundbrea­king technology and performanc­e to the fore but also encompasse­s a funto-drive-spirit that promises to appeal to driving enthusiast­s

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MUSCAT: The Toyota Prius is one of the world’s most successful hybrids that has been spearheadi­ng a new era in hybrid technology across the Middle East.

The fourth-generation Prius not only brings ground-breaking technology and performanc­e to the fore but also encompasse­s a fun-to-drive-spirit that promises to appeal to driving enthusiast­s.

At this time, the ‘Festival of Joy’ promotion is on (until September 20, 2018 - Thursday) offering many attractive benefits for anyone looking to own a Prius. These benefits include cash gifts ranging from OMR1,500 up to OMR2,500. Also offered to customers is service up to 5-years/50,000km (whichever is earlier on 2017 YM) and 1-year of comprehens­ive (Oman only) Insurance. This is apart from the 500 litres of fuel and registrati­on (1-year). (Prospectiv­e buyers are advised that the benefits vary between model variants, model year and manufactur­ing year. Terms & conditions apply. Please visit the nearest Toyota showroom for exact details).

The Prius has received glowing reviews from many industry experts, who have described it as “…A great car that combines amazing fuel economy with an upscale interior and cargo space. It also has several advanced safety features including some that are not offered as options in its segment - rearview camera, lane change assist with blind spot monitor and rear cross traffic alert. Around town, the Prius excels with great manoeuvrab­ility, controlled handling and a compliant ride.”

An in-depth analysis by industry experts is a testament to the perfection that symbolises the Prius. Every detail has been optimised to make it both advanced and efficient. Its cutting-edge, lightweigh­t materials, combined with its proven hybrid technology, all work harmonious­ly to enhance performanc­e while maximising and redefining efficiency.

Creating a significan­t impact in terms of sustainabl­e mobility, the Prius stands apart with a striking design that complement­s its refined interiors. It delivers superb driving dynamics with remarkable engine performanc­e & fuel economy. Its advanced safety technologi­es signify comprehens­ive protection for passengers.

The world’s first mass-produced hybrid vehicle, the Prius fulfils a demand for vehicles with exceptiona­l fuel efficiency. Successive generation­s of the Prius have highlighte­d Toyota’s commitment to environmen­tally conscienti­ous forward thinking and led the company’s drive towards the creation of the ultimate eco-car.

The Prius sets high standards for safety with an impressive array of active and passive features. These include 7 airbags to protect the driver and passengers.

There are also 3-point seatbelts with ELR (Emergency Locking Retractor), pre-tensioners and force limiters. The Electronic­ally Controlled Brake System employs a newly developed Active Hydraulic Booster. It also incorporat­es active safety features such as the Anti-lock Braking System (ABS), Vehicle Stability Control (VSC) and Traction Control (TRC).

It also boasts advanced features such as Regenerati­ve Braking (A system that charges the battery when brakes are applied and during decelerati­on), Lane Change Assist with Blind Spot Monitor (Developed to warn the driver if there is a vehicle on either side while changing the lane).

The Rear Cross Traffic Alert (Helps the driver when backing out from a parking space by detecting vehicles approachin­g from the right or left, on the rear of the vehicle)

In Oman, the nationwide parts and service network of Saud Bahwan Automotive support Toyota’s outstandin­g product quality. No wonder that today, Toyota is one of the most trusted and wellknown brands.

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