Times of Oman

Oman Oil Marketing to start operations in Saudi, Tanzania

Introducin­g its one-stop-shop service stations internatio­nally, Oman Oil Marketing Company is embarking on a journey to achieve strategic growth.

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Times News Service

MUSCAT: Oman Oil Marketing Company (OOMCO) is continuing to expand its global footprint, with operations in Saudi Arabia, and Tanzania coming up next, in a bid to deliver its innovative services.

Introducin­g its one-stop-shop service stations internatio­nally, OOMCO is embarking on a journey to achieve strategic growth, while enhancing both customer and shareholde­r value.

Building on its continued success, OOMCO opened its first mega station in Dammam, Saudi Arabia, in 2018. The 40,000 square metre facility comprises cafes, rest areas and five-star automated car washes.

With plans to have four fully operationa­l service stations in Saudi Arabia this year, the company’s second site in the Kingdom is set to open by April and two more in the second half of 2019.

OOMCO is now continuing its mission to invest outside the Sultanate and has set its sights on Tanzania’s fuel retail market, as well as its shop, food and services market.

“In addition to growing our business globally, we decided to expand to neighbouri­ng countries as they have a similar business and consumer behaviour model and to carry the Sultanate’s name beyond its borders,” said David Kalife, Chief Executive Officer of OOMCO.

“The service stations in Saudi Arabia will go beyond the needs of consumers. Our commitment is to always provide the best quality services and goods, while energising customers’ journeys and creating a delightful experience for them to always be their preferred destinatio­n,” he added.

“We are also investing in Tanzania due to the country’s projected growth in the number of vehicles, positive macroecono­mic forecast and political stability as well. We believe that our strong retail offerings will appeal to the aspiration­s of the growing affluent consumer market and satisfy not only their needs, but their wants,” he said.

Oman Oil Marketing Company’s aim is to be among the top five fuel marketers in the Gulf Cooperatio­n Council by 2025. With its forwardthi­nking strategy, it strives to transform the industry with the introducti­on of innovative products and services across all aspects of the business, both locally and internatio­nally.

OOMCO’s 2025 plans include a shift to acquire 40 per cent of the local market share, as well as to increase the distributi­on of lubricants and broaden its network of service stations across the Sultanate and globally.

Going beyond the pump, it is building a brand that provides more than just fuel, creating an unparallel­ed chain of service hubs that provide access to integrated offerings, including shopping, food products and services.

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 ?? - Supplied picture ?? NEW FACILITY: The 40,000 square metre facility comprises cafes, rest areas and five-star automated car washes.
- Supplied picture NEW FACILITY: The 40,000 square metre facility comprises cafes, rest areas and five-star automated car washes.

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