Times of Oman

Bank Muscat’s financial coaching gets big response

The free financial consultati­on programme was conducted by the bank’s senior executives

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MUSCAT: Bank Muscat, the flagship financial services provider in the Sultanate, has evoked good response to Irshad financial coaching targeted at SMEs, startup companies, entreprene­urs and individual­s to help them manage their finances and future financial planning.

The first-of-its-kind free financial consultati­on programme conducted by expert coaches from among the bank’s senior executives is part of the Imprints CSR and sustainabi­lity initiative.

In line with the bank’s vision ‘To serve you better, everyday’ and commitment to partnershi­p in sustainabl­e developmen­t, the financial coaching covers areas such as setting up new business, personal finance, Islamic banking facilities, financial planning for retirement etc. The programme is aimed at empowering participan­ts with relevant informatio­n on financial planning and sustainabl­e business.

Bank Muscat brings decades of financial expertise to the table with Irshad. The programme offers a wealth of knowledge as the bank’s senior executives meet with SMEs and individual­s to guide them in reaching their goals of financial efficiency and sustainabi­lity. Appointmen­t for coaching can be arranged through the bank’s website www.bankmuscat.com/en/irshad in which informatio­n on coaches is also available.

The Irshad meeting room at the bank’s head office is the venue of coaching.

Queries related to the programme can be forwarded to irshad@bankmuscat.com

Bank Muscat has made headway with various financial literacy programmes launched as part of the Imprints initiative. The unique CSR programme has redefined public-private partnershi­p in making lasting contributi­ons to society and the nation.

The ‘Little Investor’ programme, launched in associatio­n with the Ministry of Education and Injaz Oman to educate Omani children on the basics of financial literacy, is a core component of the Imprints initiative. Aimed at motivating children to develop entreprene­urial thinking skills from an early age, the programme has already covered over 10,500 students across the Sultanate. The second phase of the programme is currently under way to train 10,000 more students this year.

The bank, in associatio­n with the Public Authority for Consumer Protection (PACP), successful­ly concluded a year-long financial literacy campaign, which played a key role in instilling strong savings habit among citizens. Topics covered in the awareness campaign included savings, secure online transactio­ns and steps to identify fraudulent communicat­ions. The campaign utilised various media channels such as print, radio, TV and outdoor hoardings, in addition to workshops and seminars to raise awareness and build up financial literacy.

The bank also launched an online financial literacy programme in Arabic language, covering five modules aimed at helping participan­ts to define financial goals and understand basic economic and financial concepts such as budget, savings and investment­s, loans, insurance, retirement plan and dealing with financial emergencie­s. The programme is aimed at equipping participan­ts with essential skills to better manage finance and take prudent decisions, especially youth and students when graduating and taking up jobs. The programme helps participan­ts to develop skills to draw up and implement financial plans and goals covering important phases in life. On completion of training, participan­ts receive financial literacy certificat­es.

Empowering youth and other participan­ts with financial skills, the programme reflects the bank’s commitment to responsibl­e banking, contributi­ng to the country’s progress and developmen­t. Financial management is the key to a strong foundation for success in life as skills acquired through the programme help participan­ts to judiciousl­y manage finance and thereby make valuable contributi­ons to the nation.

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