Acer un­veils new prod­ucts in UAE

The Pak Banker - - COMPANIES/BOSS -

DUBAI: Acer wowed Dubai's blog­ging com­mu­nity and media with its di­verse and stun­ning range of de­vices which suit all lifestyle needs at an ex­clu­sive blog­ger event last week. The event show­cased the Acer As­pire Switch 10E, As­pire R11, As­pire S7 and As­pire E se­ries, all of which are al­ready avail­able for re­tail around the UAE. The event saw tech and style col­lide with an ar­ray of col­ors at the ' Acer Inspired By Color' event. Blog­gers and media min­gled, ex­pe­ri­enced a va­ri­ety of Acer de­vices, and par­tic­i­pated in fun and col­or­ful ac­tiv­i­ties.

"At Acer, we spend 10 per cent of our bud­get on re­search­ing how the con­sumer is evolv­ing and what their re­quire­ments are. Our knowl­edge en­ables us to de­velop prod­ucts and tech­nolo­gies to suit a wide va­ri­ety of their lifestyle as­pects," said Ce­leste Gibbens, head of mar­ket­ing, Acer, Mid­dle East and Africa. "..Our prod­ucts are ver­sa­tile and light, they come in an ar­ray of col­ors and tex­tures, and we never com­pro­mise on func­tion­al­ity. We look for­ward to host­ing fu­ture events that are as en­joy­able and ex­cit­ing as this one," Gibbens added. The event show­cased four of Acer's in­no­va­tive prod­ucts; the As­pire Switch 10E, As­pire R11, As­pire S7 and As­pire E se­ries.

The As­pire Switch 10E and the As­pire R11 are both trans­for­ma­tive de­vices that can be used in four modes - lap­top, stand, tent and tablet. The only func­tional dif­fer­ence be­tween these two de­vices is that the R11 has a 360-de­gree ro­tat­ing hinge, while the Switch 10E can sep­a­rate the key­board from the screen with its bril­liant Acer Snap Hinge 2. Acer's sleek and lux­u­ri­ous As­pire S7 Ul­tra­book, is now even more pow­er­ful than be­fore - sport­ing a su­per-tough Go­rilla Glass lid, strong uni­body de­sign, touch­screen and its "lock­for-touch" hinge, as well as In­tel's new 5th Gen­er­a­tion CoreT pro­ces­sor.

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