Ford CEO joins IBM board as auto in­dus­try trans­forms

The Pak Banker - - COMPANIES/BOSS -

Ford Mo­tor Co Chief Ex­ec­u­tive Mark Fields is join­ing IBM's board of di­rec­tors as the No. 2 U.S. au­tomaker ex­plores al­ter­na­tive mo­bil­ity op­tions be­yond sell­ing cars and trucks.

Ar­monk, N.Y.-based IBM said on Tues­day that Fields, 55, was elected to join the board start­ing March 1. "Mark led the highly suc­cess­ful trans­for­ma­tion of his com­pany in a com­pet­i­tive in­dus­try where tech­nol­ogy has driven in­no­va­tion. He is lead­ing Ford into a fu­ture where cars are not only ve­hi­cles, but in­creas­ingly be­com­ing mo­bile tech­nol­ogy plat­forms," said Ginni Rometty, IBM chair­man, pres­i­dent and chief ex­ec­u­tive of­fi­cer.

Un­der Fields, Ford has looked at al­ter­na­tives to tra­di­tional car own­er­ship, in­clud­ing merg­ers and ac­qui­si­tions and part­ner­ships. Ford and other au­tomak­ers are in­creas­ingly fo­cused on self-driv­ing cars and the po­ten­tial dis­rup­tive in­flu­ence au­ton­o­mous cars may have on fu­ture car own­er­ship.

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