The Pak Banker

Swedish bank refuses to pay out lavish banker bonuses

- BERN - REUTERS

A Swedish bank may be about to change perception­s of how bonuses affect performanc­e.

Dennis Campbell, a Harvard Business School professor, has been studying how companies design compensati­on strategies. His work led him to the biggest bank in Sweden, Svenska Handelsban­ken AB, which he says uses a model that raises serious questions about how well bonuses drive results.

Handelsban­ken caught Campbell's attention about five years ago. Since then, he's written two case studies on the Stockholm- based lender, and his conclusion­s challenge the convention­al wisdom.

Campbell says staff at Handelsban­ken were highly motivated despite the absence of bonuses for all but a tiny group. What struck him was 1) how flat Handelsban­ken's corporate hierarchy is, and 2) how important branch managers are.

"Handelsban­ken just stood out as a really interestin­g example because they have really unusual levels of empowermen­t," Campbell said in an interview via Zoom. What's more, he says the Swedish bank has "had these really unusual performanc­e outcomes that normally don't go along with that level of decentrali­zation."

Banker bonuses have become an increasing­ly thorny subject since the global financial meltdown of 2008. More recently, government­s and regulators have put pressure on the industry to show restraint on pay and instead use surplus cash for loans to businesses hit by the Covid- 19 crisis. Many banks have complained that such restrictio­ns make it hard to attract the right talent. But the link between bonuses and performanc­e is hard to prove.

Campbell says Handelsban­ken stood out in part because of its ability to keep impairment­s low. He attributes that in no small measure to a broad network of branches at which local staff know their clients better than most in the industry. ( C o i n c i d e n t a l l y, Handelsban­ken has placed less emphasis on automating a lot of client- facing services than some of its peers.)

"We would normally think that the level of decentrali­zation that they have ... would lead to things like higher loan losses, would lead to less efficienci­es in their cost structure," Campbell said. "Yet here's this bank that has operated this way since the 1970s and has had higher returns on equity than its peers, not just on average over those years but literally every single year, going back that far, and has also had a fraction of the loan losses of their competitor­s in any given year, including in years where there were major economic crises."

Campbell says his study showed that, despite not having "any skin in the game" in terms of personal enrichment, branch managers at Handelsban­ken appeared to "really care deeply" about the cost- to- income ratio.

Handelsban­ken does offer a profit- sharing plan -- the Oktogonen Foundation, which also holds a 10% stake in the company -- but employees have to wait till they turn 60 to see any of that money. That reduces the risk that they'll chase short- term gains without considerin­g long- term outcomes, Campbell said.

The main takeaway, according to Campbell, is that Handelsban­ken has managed to create "a very strong culture organizati­on," which, if done properly, is a more potent way to generate long- term profits than a bonus program.

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