The Pak Banker

Vaccine uptake

- Maha Rehman

By FEB 24, 2021, Pakistan had vaccinated 72,882 front-line healthcare workers utilising part of the 500,000 Sinopharm vaccine doses it had received from China. This means 0.03 doses have been administer­ed per 100 citizens in the country. Bangladesh stands at 1.4 doses per 100 and India at 0.83. While the supply is constraine­d for developing countries, the roll-out has had challenges of its own.

The vaccinatio­n roll-out in Pakistan has received an underwhelm­ing response from front-line healthcare workers. Amongst those who have refused, some have done so because they wanted to wait for the Oxford vaccine AstraZenec­a's shipment to Pakistan; others want to wait and see how the vaccine deters the spread of the virus. There is a clear lack of informatio­n about the efficacy and impact of the vaccine.

Considerin­g this response from the healthcare community, active policy iteration at the federal and the provincial level ought to come into play. Firstly, the reasons for refusal need to be carefully recorded and presented to the policymake­rs to design an effective roll-out that takes the response of front-line workers into account. Is there heterogene­ity in the response? If so, what is driving this heterogene­ity? How have non-Covid immunisati­on campaigns fared in our districts? What drove the variation in response to non-Covid immunisati­on campaigns?

As this data is analysed, the efficacy data of the vaccine procured needs to be communicat­ed effectivel­y to the public and especially front-line healthcare workers. If accompanie­d by the results of the trials and informatio­n on the roll-out of this vaccine in other countries, it is likely to be even more beneficial.

The reasons for refusal need to be carefully recorded.

Having said that, it is important to learn from historical vaccine roll-outs and research in the region that has important policy lessons for health ministries in developing countries. In 2011, Alison Bish and co-authors summarised key determinan­ts of the uptake of vaccinatio­ns. Refusal is driven by perception­s about the pandemic being mild, vaccine efficacy and in some areas by gender.

According to Bish and co-authors, one of the reasons behind the reluctance to get oneself vaccinated is the 'omission bias'. This means that bringing harm to oneself through action is less preferable than harm that comes one's way without taking any action. It is important to take this into account when designing informatio­nal campaigns and a roll-out plan. An effective strategy, proposed by the authors, is one of enabling citizens to view immunisati­on as a social norm. This lens allows citizens to consider the act of not being vaccinated as a deviation from the norm.

To do that and increase uptake, it is important to build trust. Not only in the vaccinatio­n itself but also in the provider of the vaccine. A research experiment conducted by Jishna Das and Saumya Das (2003) in an Indian village has important policy lessons for health ministries. The experiment explores a particular aspect of the demand for vaccinatio­ns. Amongst other lessons, it concludes that trust in the service provider and success of parallel programmes by the same service provider is crucial to the uptake of the vaccine. During this study, vaccinatio­n rates in a village declined after the death of two women during childbirth. This led to increased mistrust in the service provider's recommenda­tion to be vaccinated.

In light of these findings, it is also critical that research in the past one year on how informatio­n is conveyed and by whom to build trust and confidence in the communicat­ion campaign and health systems is effectivel­y utilised. Not only can an effective campaign increase vaccinatio­n uptake it can also further increase compliance with SOPs.

Effective communicat­ion campaigns have been led by credible public health leaders whose message has been readily accepted and implemente­d by the people. We see one such example in India, where Nobel laureate economist Abhijit Banerjee led an effective communicat­ion campaign that increased compliance with SOPs. In other campaigns, credible local organisati­ons have effectivel­y led successful campaigns and the impact of peer advising at workplaces has also been positive. Given this evidence, the announceme­nt by SAPM Dr Faisal Sultan on Twitter that he received his first dose, is a welcome step towards increasing registrati­on and vaccinatio­n rates.

Using data to effectivel­y diagnose the reasons for the heterogene­ous and low uptake, the government must use the local public and private health infrastruc­ture efficientl­y to meet vaccinatio­n targets.

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