The Pak Banker

Sterling Bank, EAS to boost FX earnings for Nigerian SMEs

- CHIMA NWOKOJI, NIGERIA -REUTERS

Sterling Bank Ltd., Nigeria’s leading commercial bank, has announced a strategic partnershi­p with Export And Sell Nigeria Limited, a leading internatio­nal trade consultanc­y, to organise the ‘Export to Wealth’ conference.

This ground-breaking initiative, to be held between March 6 and 7, aims to empower at least 2,000 export-ready businesses by providing practical tools and resources for successful sales on int’l retailing platforms.

The collaborat­ion between Sterling Bank and Export and Sell Nigeria Limited represents another milestone in the lender’s continuing commitment to fostering economic growth and Nigerian empowering businesses of all sizes to thrive in the global market. Leveraging their expertise, both organizati­ons will combine forces to create an impactful event that equips entreprene­urs with the skills and knowledge necessary to navigate the intricacie­s of internatio­nal trade.

The ‘Export to Wealth’ conference will feature workshops and networking opportunit­ies to guide businesses through the export process. Attendees will gain insights into market trends, e-commerce strategies, and regulatory compliance, with a granular emphasis on accessing the United States market.

Mustapha Otaru, Chief Product Officer at Sterling Bank, expressed enthusiasm about the partnershi­p, stating, “We are excited to collaborat­e with Export and Sell Nigeria Limited to bring the Export to Wealth conference to fruition. This initiative aligns with our commitment to supporting local businesses and fostering economic developmen­t. By providing practical solutions and facilitati­ng market access, we aim to empower businesses to scale and succeed globally.”

Speaking on the forthcomin­g event, Chairman and Chief Executive Officer of Export And Sell, Nduka Udeh, said that “the seminar will train Nigerian businesses with exportable products to identify opportunit­ies in internatio­nal markets for their products, label and package their goods to best internatio­nal standards with aim of earning FX via exports.”

Export and Sell Nigeria Limited brings a wealth of experience in internatio­nal trade and e-commerce, making it a valuable partner for Sterling Bank. Together, they aspire to contribute to the growth of Nigeria’s export sector and position businesses for success on the global stage.

The forthcomin­g event reinforces Sterling Bank’s commitment to the growth of small and medium scaled enterprise­s in Nigeria, as the bank recently signed an agreement with the Small and Medium Enterprise­s Developmen­t Agency of Nigeria (SMEDAN) to disburse N5 billion in capital to businesses,at a single digit interest rate, to stimulate sustainabl­e growth in the realsector of the Nigerian economy.

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