Loyalty program turns 10
Air Niugini’s Destinations Loyalty Program has celebrated its 10th year. The popular program was launched in August 2009 and has 115,000 active members. More than 600 million points have been awarded to members.
There are 19 corporate partners involved in the program, including Avis and Coral Sea Hotels, which have been on board since the start of the program. Others include Pacific MMI Limited, Holiday Inn, CHM, City Boutique Hotel and Tower Insurance.
They were acknowledged during an anniversary cocktail event in August. Air Niugini’s managing director, Alan Milne, acknowledged during the event that the program’s success could not be achieved without the partners.
“It really is a partnership and we appreciate their input. The program is about what we deliver as an airline and, most importantly, what we deliver to our customers. It recognises the customers who are supporting
Air Niugini the most.”
Program manager, Henry Gelu, says the scheme is constantly evolving.
He says Air Niugini will soon introduce five new membership levels – bronze, silver plus, family, company and emerald.
In 2017, the Destinations
Loyalty mobile app was launched, enabling members to check their points and find partners from whom they can earn points.
“Our most recent achievement has been the introduction of online redemption of points, a seamless process where you can book and receive your reward ticket,” Gelu says.
Partners … Air Niugini managing director Alan Milne presents a plaque to Coral Sea Hotels general manager Matthew Cooper. It was presented in appreciation of the company’s support for the airline’s Destinations Loyalty Program.