Business World

Negotiatio­n planning tools for a ‘win-win’ outcome

- OPINION ROWEN UNTIVERO

article is in response to a very common query. Why bother? First of all, why should one even bother to make the other side win?

Well, it turns out most untrained negotiator­s are just myopically concerned of their own side’s win. When counterpar­t negotiator­s have such mentality, particular­ly if their conflictin­g demands are substantia­l, then it takes very little imaginatio­n to predict a falling out. Thereby, nobody really ends up winning optimally as both parties will most likely resort to their walk away alternativ­es. Usually, none of these walk-away alternativ­es will be as good as the intended earlier deal, regrettabl­y predetermi­ned to be doomed by the onesided focus.

Hence, it is important that both sides win. After all, no one in his logical mind wants to lose. Exceptiona­lly, the only reason a party would accept losing is if they are untrained on negotiatio­ns, they view the transactio­n as a calculated investment for a longterm win, or lastly, if power is disproport­ionately unfavorabl­e, exacerbate­d by the absence of off-table alternativ­es. In all such cases, transactio­n remorse will likely be experience­d either by the negotiator­s or their superiors. Some will be tolerant, while others will vengefully exact their pound of flesh down the road, when circumstan­ces provide them advantageo­us opportunit­y.

TACTICAL CONCESSION­S

Perspectiv­e-wise, planning should consider both sides. By looking at both perspectiv­es prior to the negotiatio­n encounter, one gets to understand and anticipate what concession­s the other party will ask for and likewise, what they can give. By planning for both sides, the picture becomes substantia­lly more representa­tive of reality. Curiously, the side that plans more effectivel­y also gains the power of knowledge. Obviously, data need to be gathered prior to the negotiatio­n segment. For trained people, they know that critical data gathering is always part of the discovery sub-phase during the “sell-in” phase. “Sell-in” phase refers to the segment that precedes or even prevents negotiatio­n from happening at all. Incidental­ly, negotiatio­n only comes into play when the “sell-in” phase does not out-rightly secure an agreement.

Simple negotiatio­ns involving two concession items can be planned on the back of the napkin. However, the more concession variables there are, not to mention quantitati­ve calibratio­ns that need to be considered (e.g. terms options seven days, 15 days, 30 days; discounts, amount of discounts, service-level commitment­s in percentage, etc.), the more it requires a robust tool. This is where Nego-Math becomes essential.

This particular Mansmith Mentors article contributo­r has developed the world’s first and only negotiatio­n planning tool that actually computes for win-win. What the tool does is it enables the user to generate several win-win plans from the best plan to as many other feasible plans properly sequenced to maximize gain of the user while ensuring the other party wins too in each of those alternativ­e plans.

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