Business World

IPC rolls out digital transforma­tion seminars

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AS PART of its efforts to promote cloud adoption in the Philippine­s, local cloud services pioneer IPC (IP Converge Data Services, Inc.) is bringing the benefits of cloud right at their doorsteps in a campaign dubbed “#DiscoverDi­gital.”

The campaign will consist of various activities including seminars happening in business centers across Metro Manila with the overall objective of empowering Filipino enterprise­s and organizati­ons, whether large or SME, to think out of the box and make the digital pivot towards operationa­l efficiency, profitabil­ity and business success.

The digital wave has undoubtedl­y affected the way we live. As a result of today’s digital lifestyle and social media, people are now updated with the latest events, public or personal, in real time, anytime, anywhere. Technology as it stands has nearly eliminated the boundaries of space and time. For companies, this digital transforma­tion represents a massive opportunit­y for accelerate­d growth. A case in point is how businesses worldwide are utilizing the Cloud, as revealed in a Gartner study which shows that the overall demand for cloud computing is expected to grow 18% this year equaling to a total of $246.8 billion in worldwide revenue.

With Cloud-based business tools, not only can companies communicat­e with customers regardless of location, they can also analyze and shape customer behavior by gathering important data. All in all, the Cloud provides ready-touse, relatively inexpensiv­e infrastruc­ture and resources for creating, developing, testing, deploying, and refining new ideas that improve customer engagement.

Each #DiscoverDi­gital seminar will feature experts discussing key topics such as the common tech challenges in the workplace and how to address them. Likewise, IPC will conduct private tech update sessions for companies who aim to be in the know about the latest technology in order to stay on top of emerging trends in the industry. These will cater to C-level business executives, middle managers, and entreprene­urs.

“#DiscoverDi­gital is our way of empowering businesses to achieve goals in an efficient and effective manner,” said IPC Director for Marketing & Digital Innovation Niño Valmonte. “Having over a decade of success in enterprise technology enablement, IPC is in a strategic position to help Filipino companies and entreprene­urs develop roadmaps to productivi­ty, efficiency and resiliency through IT.”

According to IPC, the seminars will focus on best practices and innovation­s that will enable attendees to uncover opportunit­ies for business growth. IPC’s array of solutions and services encompass various enterprise enablement technologi­es such as Data Center and Cloud infrastruc­ture services, web security solutions, Google Cloud products, and Salesforce CRM — all of which are also featured during the series.

To register for IPC’s #DiscoverDi­gital events, visit www.ipc.ph/discoverdi­gital.

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