Business World

Ingersoll unveils 1892 watches collection to mark 125th year

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INGERSOLL is the True Original Watchmaker, with heritage dating back to 1892 in Michigan. The brand was born during an era when artisans hand-crafted timepieces and where craftsmans­hip and innovation were a given. Today’s consumers still embrace Ingersoll brand’s legacy that maintains a firm stand for quality, accuracy and affordable luxury.

Ingersoll is globally recognized for many ‘world firsts’ in reputable watchmakin­g. It brought us the first luminous watch in 1920; the Radiolite that ‘told the time in the dark.’ The first dollar watch launched in 1899 and in 1933 the world’s first Mickey Mouse watch contribute­d towards global success.

The company gained a worldwide reputation when Theodore Roosevelt was famously referred to as ‘the man from the country where Ingersoll watches are made’.

In celebratio­n of Ingersoll’s 125 years, the brand launches four new collection­s that represent important milestones of the watch brand. 1892 is the birth year of Ingersoll, so the brand felt it must be the title of the its mainline collection. The 1892 collection is the heart of the brand, encapsulat­ing the essence and spirit of the founding Ingersoll brothers and maintainin­g a firm stand for quality, accuracy and affordable luxury.

Ingersoll Discovery represents a sports-inspired collection which takes its influences from all aspects of sport lifestyle and exploratio­n. The result is a fusing of the key elements that make a truly vigorous and functional watch for today’s demanding lifestyles.

Its heritage- inspired Chronicle collection is based on the original classics from the design archives that pay homage to the artisans and craftsmen that began the legacy of quality and timeless design. Ingersoll collaborat­ed to form a ‘union’ in which we can share our core skill sets in order to bring diversity to the assortment giving birth to the Ingersoll Union collection. This first started in 1933 when Robert H. Ingersoll met with Walt Disney, bringing the truly global icon that is Mickey Mouse into the Ingersoll collection. The year 2017 marks a significan­t anniversar­y for Ingersoll, celebratin­g 125 years of watchmakin­g. This same year, Ingersoll is making it more reasonable for owners to wear their watches guaranteed with after-service support through the launch of Lifetime warranty. Ingersoll believes that products should be built to last and every timepiece can serve its purpose through time with no uncertaint­y. For more details, visit Ingersoll1­892.com.

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