Audi pitches A4 as technology leader

LAUNCHED in mid-2015, the A4 still leads its peers in the compact executive car segment when it comes to technology, according to Audi, the model’s maker.

The company said leading such advanced features is the car’s lightweight chassis, which managed to shed 260 pounds from that which propped the previous-generation A4, resulting in better driving performance and fuel consumption. Matched to this are the power plants available with the A4; a 1.4-liter TFSI gasoline engine and a 2.0-liter turbocharged diesel that both makes 150hp. The diesel, however, pumps out 320Nm while consuming 21% less fuel. A redesigned seven- gear S Tronic transmission maximizes the engines’ output, Audi said.

In terms of convenience features, Audi crows about the A4’s MMI multimedia interface for the infotainment system, which integrates an 8.3-inch monitor with a touch pad-equipped rotary controller that allows users to zoom in and out of images, or enter characters. The system also pairs with Android and iOS (either through Apple CarPlay or Audi’s own interface), and accepts voice commands.

Also pointed out by Audi is the A4’s virtual cockpit, which replaces conventional analog gauges and dials with a high-resolution, 12.3-inch LCD screen.

Audi said such technologies have helped make the A4 take the top spot of the Compact Premium Cars category in the J.D. Power Automotive Performance, Execution and Layout study, which measures the satisfaction levels of new-vehicle customers in the US after 90 days of ownership.