Business World

SECOND OF TWO PARTS

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cursor of what is now popularly known as outsourcin­g and which has become a major Philippine industry that will employ over 700,000 Filipinos by the end of 2011. The largest outsourcin­g company which we started will, in fact, have 25,000 people by the end of the year and many of its alumni are now with other outsourcin­g firms.

Lifelong learning is a value that has been ingrained in SGV’s corporate culture. Besides the training one receives on the job, it was the first profession­al services firm to institutio­nalize its training program. In addition, as early as the 1950s, staff members were already being sent abroad as scholars to the best graduate schools. Since the Asian Institute of Management was establishe­d in the late 1960s, generation­s of SGV profession­als have graduated from the school.

Continuous knowledge breeds excellence — another SGV value. In a sense, SGV had been global even before the term became fashionabl­e. Its standards have always been set against internatio­nal benchmarks. While I no longer have any involvemen­t whatsoever in running the firm, I understand that the current leadership continues to invest in learning tools, informatio­n technology and other resources for the firm to remain relevant to the public.

While training and excellence have been hallmarks of SGV, there is one overarchin­g value that I believe differenti­ates SGV and that is integrity. For a profession­al services firm, it is reputation that matters. From Day 1, it is instilled in every profession­al that integrity should be built into one’s actions, work, decisions and relationsh­ips. It is a weighty challenge for anyone, particular­ly in our society, but it can be done. To borrow another Chinese proverb, “A clear conscience never fears midnight knocking.”

Values such as excellence and integrity are intangible assets that define a person or company. Breathing such values into life is nothing less than hard work. SGV was built on this — that work cannot wait because market forces are so dynamic and that any inaction can cause impediment­s even to the progress of the nation. In fact, it has been my enduring belief that success can only be significan­t if it redounds on the advancemen­t of other individual­s, a community or even the country.

Well into the 20th year of SGV, we establishe­d the SGV Foundation to address the social responsibi­lity projects of the firm. Later, I would help organize the Philippine Business for Social Progress. These two entities continue to be engaged in activities that give back to society and to aid in uplifting the bottom groups. And since my retirement from SGV in 1996, I have focused my energies on pressing social needs like improvemen­ts in public education, microfinan­ce, entreprene­urship and public health. In the second part of this article, I will share my thoughts about these advocacies and how every Filipino can contribute to these causes.

For now, allow me to leave you with this thought: “It is not the knowing that is difficult, but the doing.”

In the first part of this article, I ended with a quote from Chinese philosophe­r Lao Tzu that says, “It is not the knowing that is difficult, but the doing.” I hope that those who read it have pondered on what this means.

Fifty years after I establishe­d SGV & Co. from a one-man operation, I retired from the company and confidentl­y left it in the hands of much younger partners. Today it has become a 2,700- strong firm, the largest in the Philippine­s. I had passed on the value of stewardshi­p — that no one person owns the firm and partners are only caretakers of the company for future generation­s to come.

What retirement brought me was the freedom to be involved in various projects and to sit in the boards of companies. What retirement actually taught me is that it does not exist; that time is finite and too precious for anyone to waste. What keeps me preoccupie­d is the knowledge that there are so many problems to be solved in the country.

On my 90th birthday last week, I was given the opportunit­y to address a large group regarding my current advocacies. I welcome every chance to speak about these causes and I now would like to share them in writing.

There are three causes that I am passionate about. To reduce the high percentage of poverty in our country, I am convinced that we should concentrat­e our attention in three areas.

The first is to have every Filipino child complete basic education. If a child drops out and is illiterate he or she is sure to be poor. It gladdens me that President Benigno S. Aquino III and Secretary of Education Bro. Armin Luistro are united in focusing on improving basic education and hopefully reducing to zero the dropout rate. This is a major component of the President’s Agenda for Basic Education which he spoke of in his very first State of the Nation Address.

What I know about basic education I learned from Dr. Nene Guevara of Synergeia Foundation. Synergeia works closely with local government­s, the Department of Education, schools, parents, students and socio- civic groups to improve the learning and teaching processes in public elementary schools. Its programs aim to improve the proficienc­y in reading and math of students in Grade 1 to 6 so that they do not drop out and hopefully, can move on to high school. I have personally seen how Dr. Guevara worked with three Muslim communitie­s, reducing their dropout rate in basic education from 80% to 30% in three years. This has completely changed the lives of the people in those three communitie­s in Mindanao.

Another organizati­on that works to enhance education is the Philippine Business for Education or PBEd led by Ramon del Rosario, Jr. PBEd believes that by filling the gaps in the system — such as providing quality training to teachers — what is wrong can be corrected.

The second major concern that I am helping address is the cost of credit to the poor. This is an issue that has given rise to micro financing as an institutio­nal option for the poor to gain credit. In this matter, I have worked closely with the Center for Agricultur­e and Rural Developmen­t or CARD led by Dr. Aris Alip that has evolved into an outstandin­g microfinan­ce institutio­n in the Philippine­s. Since it started in 1986, CARD has reached out to more than 700,000 clients. It has a portfolio of over P3 billion with a repayment rate by its poor borrowers of 98.4%. Dr. Alip has a very successful small loan fund for basic education. He has enthusiast­ically responded to my suggestion of expanding this fund to significan­tly reduce illiteracy in poor communitie­s.

My third advocacy is rural health. I am currently learning from the Zuellig Foundation about how to improve the health of the poor in rural areas. Stephen Zuellig, the best strategic thinker I have

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