Exatech marks 25-year tie-up with Whirlpool

TWENTY FIVE years ago, Excellence Appliance Technologies, Inc. (Exatech) recognized the rising demand in the local market for US appliances. This prompted them to establish a partnership with world-renowned American home appliance brand Whirlpool and became its exclusive distributor in the Philippines in 1992.

Having evolved from a simple appliance retailer to the award-winning appliance distributor that it is today, Exatech is making Whirlpool products available through its network of more than 80 national and local appliance dealers with over 400 retail outlets nationwide. They also have over 200 authorized service providers to cater to the after-sales support of all their customers.

Recently, Exatech and Whirlpool celebrated their 25th year anniversary of partnership with a night of thanksgiving. Hosted by Donita Rose, the event was held at the grand ballroom of Edsa Shangri-La Hotel Manila wherein both Exatech and Whirlpool took the opportunity to thank and honor the people who have supported and trusted them for the past 25 years. Vico Angala, chief operating officer of Duty Free Philippines, served as keynote speaker for the evening and also received the Plaque of Appreciation awarded to Duty Free for being the very first partner store to carry Whirlpool products in the country.

According to Exatech president and CEO, Nixon Sioco, “True to our name, our company, Excellence Appliance Technologies, Inc., is founded on excellence in appliance retailing and customer service. Whirlpool is instrumental in helping us build on this foundation of excellence. Rest assured that we will continue to strengthen our partnership in order to help more Filipino customers realize greater value through Whirlpool appliances.”

To commemorate the enduring 25 years of partnership between Exatech and Whirlpool, the companies introduced several exciting products this year namely their Better than Inverter Whirlpool IntelliFresh Refrigerator which can provide you with energy efficiency and excellent cooling performance.

Another product introduced earlier this year is the revolutionary Whirlpool Stainwash Ultra washing machine. Equipped with the 6th Sense Ultra Clean Technology that uses 60° Hot Wash through its built-in heater, it can easily remove any kind of stain. It also has an Anti-Allergy and Anti-Bacterial Wash feature that kills 99.9% of germs and allergens so you’re protected from any virus or diseases.