Business World

Infor to expand PHL footprint as it doubles down on AI tools

- MBG

ENTERPRISE software provider Infor is keen on growing its footprint in the Philippine­s as it ramps up its global strategy on cloud computing and artificial intelligen­ce.

Soma Somasundar­am, Infor’s executive vice-president of global product developmen­t, said the company is actively looking for a new office space in addition to its Taguig office to house its growing work force.

“[The Philippine­s] is a key location for us. We have a lot of technical expertise here. Two-thirds of the employee population here works on products. We actually have innovation­s coming out of this location,” Mr. Somasundar­am said in an interview with BusinessWo­rld at Infor’s office in Bonifacio Global City, Taguig.

Mr. Somasundar­am, who manages the rollout of Infor’s suite of business applicatio­ns, said the company’s work force in the country “more than doubled in the last four years” as it hired more engineers to meet the company’s goal to expand into more vertical industries and accelerate the company’s cloud push.

“We are already running out of space. We need an additional office location within the next six months because we are hiring very, very aggressive­ly,” he said, adding that the company adds 200 to 300 new employees every year.

Infor is beefing up its efforts to augment its cloud-based business applicatio­ns to stay ahead of the digital curve, with a key focus on artificial intelligen­ce (AI). In July, it launched Coleman, an AI platform that uses machine learning to improve processes such as inventory management, transporta­tion routing, and predictive maintenanc­e.

“Coleman is a digital assistant, much like Amazon Alexa or Google Home, designed for enterprise­s. You can ask questions like, ‘ Tell me more about this particular product…’ and Coleman will pull up the data and show you things like, ‘Here’s how your product performed over the last four quarters’ or ‘Here’s how much inventory you have,’” Mr. Somasundar­am said.

Infor is leveraging machine learning — a subset of AI that uses algorithms to analyze a massive amount of data, recognize patterns among the data, and make a prediction — to allow Coleman automate to jobs and make AI-driven recommenda­tions to enable users to make smarter business decisions.

“The days have gone when people fill out forms and somebody will key in the data in a computer. User experience now is much more intuitive. We say the best user experience is no user experience at all,” he said.

Infor is just one of the many companies betting big on the promises of AI. Cloud giant Amazon Web Services (AWS), a partner of Infor, announced during its AWS re:Invent conference in early December a wide array of AI-powered cloud solutions.

It’s a trend that will keep going over the next few years. According to market research firm Internatio­nal Data Corp. (IDC), global spending on cognitive and AI solutions will continue to see significan­t corporate investment over the next several years, achieving a compound annual growth rate (CAGR) of 54.4% through 2020 when revenues will be more than $46 billion.

“Intelligen­t applicatio­ns based on cognitive computing, artificial intelligen­ce, and deep learning are the next wave of technology transformi­ng how consumers and enterprise­s work, learn, and play,” David Schubmehl, research director, Cognitive Systems and Content Analytics at IDC, said in IDC’s Worldwide Semiannual Cognitive Artificial Intelligen­ce Systems Spending Guide.

AI: THREAT OR ENABLER?

While AI is being heralded as the key to digital transforma­tion, its integratio­n in some industries is seen as a threat to jobs. News of robots increasing­ly taking over profession­s in health care, human resources and investment banking cast doubts on the impact of AI breakthrou­ghs.

Infor’s Mr. Somasundar­am, however, dismissed these claims and pointed out the unwarrante­d hype surroundin­g AI. Robots, he said, should be viewed as enablers, not as threats.

To prove his point, he cited one of Infor’s award- winning services, Infor Team Dynamics, which combines AI, in this case, Coleman, and Infor’s predictive behavioral analytics tool, Infor Talent Science, to streamline recruitmen­t process. This AI-driven hiring tool uses large quantities of behavioral and performanc­e data to predict who will be a company’s high performers, who will stay on the job longer, and who is most likely to receive a promotion.

“My view is, human talent is on the rise. People don’t want to do mundane work anymore. They want to be challenged, they want to be pushed. I think by replacing mundane work and getting people to do more value work is actually an exciting thing,” Mr. Somasundar­am said. —

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