Business World

GLORIOUSLY DIRTY

off Honda ruggednatu­re diesel variants

- Text and photos by Aries B. Espinosa

AFTER over two decades — and four generation­s — of this pioneering compact crossover SUV from Honda, the CR-V finally has gotten some dirt on it. Not because it’s now powered with what our old-timer, sun-baked jeepney drivers once called krudo, the diesel fuel that not so long ago failed miserably in every

smoke emission test sprung up by ambush smoke-belching patrols in the Metro, but because this iconic vehicle that has long been a fixture of well-paved city and country roads has finally demonstrat­ed real grit, an admirable measure of toughness, and that willingnes­s and capability to hold its own off the beaten path.

It was this rugged nature of the vehicle that Honda Cars Philippine­s, Inc. (HCPI) showcased on a ride-and-drive activity held on Jan. 29-30, which used six units of the all-new, fifth-generation, diesel-powered, seven-seat CR-V.

The event’s route, which started from Bonifacio Global City in Taguig, through the North Luzon and the Subic- Clark-Tarlac Expressway­s, and onto the twisty, narrow roads of Bataan and Subic Bay, was meticulous­ly planned by the joint team of HCPI and the motoring tour crew of George Ramirez. The highlight of the drive was an off-road course along a stretch of beach in a themed resort in Bagac, Bataan, where the top-of-the-line diesel CR-V, the SX Diesel 9A/T AWD powered by a 1.6-liter i-DTEC turbo engine, demonstrat­ed its power, stability, and drive technologi­es on abruptly changing surfaces and elevations — mud, compact dirt, loose sand and concrete.

At the off- road course, the SX Diesel 9A/T AWD provided a

MODERNITY AND HERITAGE the new CR-V combines both worlds in a seven-seat SUV package.

glimpse of its arsenal: The oomph of its 300Nm of torque; the stability of the MacPherson Strut front suspension and the new E-type multi-link setup at the rear; the larger tire size for better grip on all surfaces; the 208 millimeter­s of ground clearance; the enhanced real-time all-wheel drive system to better manage all surfaces (the system can now transfer 10% more torque to the rear wheels when needed); the safety and driver-assistive feature Honda Sensing with adaptive cruise control and Low Speed Follow, and; the standard safety features such as the vehicle stability assist, hill- start assist, Agile Handling Assist and ABS with EBD to help prevent over- and under-steering on high-speed corners.

HCPI President and GM Noriyuki Takakura, who was on hand to witness the driving exercises, said: “Today’s test- drive event has allowed us to demonstrat­e the power, capability and fuel efficiency of the all-new CR-V’s highly anticipate­d diesel variants, advanced features, and ride comfort along the drive through the different highways and offroad course. This showcases how the all-new CR-V is a strong contender in the growing seven-seat diesel SUV market here in the Philippine­s.”

Mr. Takakura also revealed sales figures provided by the Chamber of Automotive Manufactur­ers of the Philippine­s, Inc. ( CAMPI) that showed HCPI’s remarkable growth in 2017 compared to 2016.

”The introducti­on of the allnew CR-V [ diesel and gasoline variants] greatly contribute­d to HCPI’s success in 2017. In only five months in the market, the CR-V was able to garner 2,799 vehicle sales since customer deliveries started last September. With this, HCPI set a record-breaking sales performanc­e with a total of 31,758 vehicles sold compared to 23,199 in 2016, a 37% increase, surpassing the 18% industry growth by CAMPI,” Mr. Takakura remarked.

The two- day ride- and- drive event also saw the other diesel variant, the S Diesel 9A/T, showing off its premium and refined interior, flexible legroom and ample headroom, reduced noise, vibration and harshness levels, and flexible cargo area that can accommodat­e 472 liters of cargo with the third- row seats folded down ( expandable to 972 liters with the second and third rows folded flat).

HCPI also released the retail prices of all the variants of the new CR-V under the country’s new taxation scheme. These are: P2.086 million for the SX Diesel 9A/T AWD; P1.835 million for the S Diesel 9A/T; P1.671 million for V Diesel 9A/T; and P1.648 million for the five-seat 2.0 S CVT.

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