Business World

CAN Program advocates digital financial services

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INTERNATIO­NAL NGO Grameen Foundation, supported by J. P. Morgan, launched the Community Agent Network (CAN) Program in 2015. A knowledge sharing event was held at The Bayleaf Hotel in Intramuros last April 12 which served as an avenue to present lessons learned, challenges and successes from the CAN experience.

Gigi Gatti, Grameen Foundation’s regional director, Asia, reported highlights from the program to an audience comprising of non-government­al organizati­ons, civic society groups, fintech organizati­ons, banking and finance representa­tives and government agencies.

CAN laid out an infrastruc­ture powered by the use of digital and mobile platforms carried out by agents, usually a member of the community that runs sari-sari stores in villages that are far-flung or have no direct access to commercial areas. The agents, through their stores, serve as a payment center for utilities, money remittance and top-up for mobile phone loads.

“Through our partnershi­p with technology service providers Action Able, Inc. and FSG Technology Ventures, Inc., delivery of a wide variety of financial transactio­ns are made available and easy through these agents. It may sound simple. But in the Philippine­s, it takes long to do anything. From queueing in banks and payment points, to moving from one place to the other. By having these payment points closer to their neighborho­ods, end clients cut their time to do their transactio­ns and get down to their other businesses faster,” Ms. Gatti said.

Some of the communitie­s that implemente­d CAN shared their good experience­s with the program, from Pasong Tamo in Quezon City, San Mateo in Rizal and Estancia, Iloilo. In San Mateo, Sheryl shared the benefits of using the POS!BLE platform by Action Able Inc.

In a video shared during the event, Sheryl, a client is seen saying: “The agent is our neighbor and friend. Initially, I only transacted for cellphone load but she told me she has more service offerings. Right now, I regularly pay my electric bills through POS!BLE,” she said on a taped interview presented during the event. “Whenever I have concerns, I have a proof of payment as a reference. I can also go back and inquire about any issues.”

Reactors to the broader financial inclusion enabling market graced the event, among them from government agencies such as Ellen Joyce L. Suficienci­a, acting deputy director for Inclusive Advocacy Office of the Bangko Sentral ng Pilipinas, and Pedro T. Defensor Jr., chief of Institutio­nal Developmen­t, Cooperativ­e Developmen­t Authority. Also on hand to share their insights were James Indino Jr., VP for the Informatio­n Technology Group, Philcare; Liza Kienzle, head of Internatio­nal Growth,

Coins.PH; Martin Camahort, president and CEO of OK Remit; and Lawrence Ferrer, VP and country director of Paymaya Philippine­s. Supplement­ing the CAN report by Grameen Foundation was a presentati­on by John Joseph Gabriel Puzon of Action Able Inc.

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