Business World

DMCI Homes to launch new condo in Parañaque

- CRAG

DMCI Homes will launch a new condominiu­m developmen­t called The Atherton in Parañaque City in July, as the property firm sees strong takeup of residentia­l projects in southern Metro Manila.

In a statement, DMCI Homes said the company has seen sustained demand for residentia­l projects from midincome households in its earlier projects in the area such as Arista Place, Asteria Residences and Calathea Place.

Located along Dr. A. Santos Ave. ( formerly Sucat Road), The Atherton will have three towers with 15 residentia­l levels each, offering one-bedroom and two-bedroom units. It will also have outdoor resort- like amenities.

The 1.7- hectare developmen­t will also feature DMCI Homes’ Lumiventt technology, “which allows ambient light and fresh air to permeate the structure and all unit spaces within through 3- storey high openings called Sky Patios.”

“The success of our previous ventures reflects the growing number of new middle- income households in southern Metro Manila since most of our buyers are start- up families… With The Atherton, we hope to help address the rising demand for housing by mid- income families by continuing to design and build homes that best fit their lifestyle and budget,” DMCI Homes President Alfredo R. Austria was quoted as saying in the statement.

DMCI Homes noted its Parañaque City mid- rise developmen­ts Arista Place in Barangay Sto. Niño and Asteria Residences in Barangay San Isidro have already been sold out.

Calathea Place, also located along Dr. A. Santos Ave., is 85% pre-sold as of May 2018.

“Bulk of the buyers of the three projects were upgraders from the highly residentia­l community in Parañaque City. The properties were also attractive propositio­ns to investors because of their strategic locations and also to families based in the provinces of Laguna and Cavite who are looking for a half-way home near business centers in Metro Manila,” the property arm of DMCI Holdings, Inc. said.

DMCI Homes earlier said it will be launching eight highrise projects this year, namely in Davao City, Las Piñas, Manila, Parañaque, Pasay, Pasig and Quezon City. The projects will have an expected sales value of P49 billion or 53% more than the P32 billion sales value of the three developmen­ts launched last year.

In the first quarter, DMCI Homes posted sales and reservatio­ns worth more than P15 billion, higher by 15% compared with the P13 billion recorded in the same period last year. Among its top project performers are Prisma Residences located in Pasig City, Infina Towers in Quezon City, and Verdon Parc in Davao City. —

 ??  ?? DMCI Homes is building a new condominiu­m in Parañaque City.
DMCI Homes is building a new condominiu­m in Parañaque City.

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