Canon EOS M100 powers women through photography

WITH THE increasing number of Filipinos owning basic smartphones and handheld cameras, anybody today can literally capture their daily moments and curate them into a piece of work or personal content. A world-renowned photographer once said, “Everyone’s camera can tell a story” — but how exactly can you turn these captured moments into powerful and meaningful stories that matter to people? Canon Marketing Philippines, Inc. teams up with four inspiring Filipinas to encourage more women to tell empowering stories in ways words cannot.

Launched in 2017, the Canon EOS M100 is Canon’s most lightweight mirrorless camera body yet, weighing in at only 302 grams, making it the best option to enable visual storytelling — may it be for personal use, or for new talents to get their work noticed. This handy camera boasts of professional quality photos thanks to its 24.2 megapixel sensor, Dual Pixel CMOS AF, up to ISO 25,600, 180-degree tilting LCD screen, and Full HD video shooting capability that is at par with the shooting power of DSLR cameras. Equipped with built-in Wi-Fi, NFC, and Bluetooth, the EOS M100 allows users to instantly share perfectly captured moments — making it the right companion for some of today’s women who excel in their respective fields: Kathryn Bernardo, Sara Black, MJ Marfori, and Sofia Andres.

Characterized by its stylish and sleek design, the Canon EOS M100 is the perfect companion for the woman of style. Its SelfPortrait mode helps make sure users capture the best version of themselves through adjustments ranging from smooth skin tones to background blurring and more. It even comes in four different colors — black, white, greige, and pink to match the user’s style. Whether it’s a quick selfie or a self-timed portrait, the EOS M100 is sure to capture the perfect shot to help women feel confident and beautiful. “Anybody can be a storyteller,” shared Sara Black, top professional photographer known for her evocative beauty editorial work. “But what makes a story stand out is having the right camera to perfectly fill that gap between people and the moments that tell stories.”