Aetrex: 70 years of focusing on keeping feet healthy

PEOPLE who consider the comfort of their feet important may want to check out the products and services offered by Aetrex.

A global leader when it comes to comfort and wellness footwear products, Aetrex, which was officially launched in the country in February, seeks to cater to Filipinos who are working on having a well-rounded lifestyle juggling work and play, but not at the expense of proper foot health.

Boasting of its landmark and medically oriented arch supports, Aetrex, founded in 1946 in the United States, is offering an extensive collection of products including insoles, flips and slides, and sandals.

For those who are looking to enhance their performance during rigorous activities in and beyond the gym, Aetrex offers the Lynco Compete insoles to avoid injuries during intense exercises thanks to its superior cushioning, shock absorption, and arch support. It has a CopperGuard top cover which helps prevent the proliferation of bacteria, fungi, and odor for a healthy foot environment.

The Lynco Speed insoles, meanwhile, were specifically created for runners. With its unique ExoFoam layer, the Lynco Speed is guaranteed to promote high-energy return and maximized peak performance in every step. Another key feature is its strategically placed arch support that will biomechanically align one’s body and help prevent common injuries such as plantar fasciitis, arch pain, and metatarsalgia. Lightweight and anti-microbial, the Lynco Speed also serves to keep one’s feet healthy, clean, and protected without compromising one’s performance.

And then there are the Lynco Casual insoles which boast of a soft memory foam layer and antibacterial copper technology to help keep one’s feet comfortable, healthy, and clean without cramping one’s style in and out of the work place. It also uses the same arch support features to help avoid common foot ailments.

The flips, slides, and sandals also share the comfort and healthy features that Aetrex has become known for while, at the same time, incorporating fashion-forward styles.

ISTEP TECHNOLOGY

To help one in selecting the Lynco Orthotic variety that is most appropriate for a person’s foot health needs, Aetrex has the iStep foot scanning system available for free in shops and kiosks where its products are available.

The iStep accurately determines one’s foot size, arch type, and pressure points in a matter of seconds.

Once the iStep has provided all the necessary information, customers simply have to choose which type of Lynco Orthotic they prefer.

“Aetrex has an APMA (American Podiatric Medical Association) seal. It can help in back pains, heel pains, and proper posture. It has been in existence for seven decades now and has partnered with other big brands as well like New Balance and Rockport for their insoles,” Kim Catungal, brand senior officer of Primer Group ( which is handling Aetrex in the country) told BusinessWorld in an interview.

“Since February, Aetrex has been doing well, which is why we have decided to make it available to more stores and areas,” she added.

Aetrex products are available at kiosks in TriNoma, Glorietta 3, Alabang Town Center, and selected Res|Toe|Run stores.

For more information, follow Aetrex Philippines on Facebook and @aetrexph on Instagram.

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