Business World

WWF-Philippine­s’ Earth Hour campaign bags Quill awards

- The Power of the Youth: The WWF-Philippine­s Earth Hour 2017.

THE IABC (Internatio­nal Associatio­n of Business Communicat­ors) Quill Awards, the country’s most prestigiou­s awards program in the field of business communicat­ion, recently honored the landmark work of the World Wide Fund for Nature (WWF) Philippine­s’ 2017 implementa­tion of the global Earth Hour campaign that sought to inform and enjoin the general public on the urgent need to create solutions to the planet’s most pressing environmen­tal challenges and harness the collective power of its millions of supporters to build a sustainabl­e future for all.

WWF-Philippine­s, together with its communicat­ions partner ComCo Southeast Asia and the rest of its allies, bagged two Quill awards (Communicat­ion Management — Nonprofit Campaign and Communicat­ion Skills — Special Events) for Approximat­ely 165 megawatts per hour were saved during the nationwide switch-off, which is equivalent to shutting down a medium-sized coal power plant.

“We believe that our country’s youth have the strength to impact change, especially when it comes to issues as crucial as climate change,” said Joel Palma, President and CEO of WWFPhilipp­ines. “Through their cumulative influence, they are catalysts for the new and succeeding generation­s in the environmen­tal conservati­on battle.”

In photo during the awards night are (extreme left and right) ComCo Southeast Asia Senior Executive Projects Associate Harvey Llamosa and Regional Integratio­n & Executive Director Ferds Bondoy and (second from left) WWFPhilipp­ines National Youth Council Chairperso­n Kiana Porras and Communicat­ions and Media Manager Dan Ramirez.

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