Business World

The rise of eSports in the Philippine­s

- By Bjorn Biel M. Beltran Special Features Writer

THOUGH THE INDUSTRY takes its roots in the 2000s, the internatio­nal eSports scene did not see much traction until early this decade, when the participat­ion of profession­al players and the advent of livestream­ing and sponsorshi­ps became mainstream.

Up until very recently, the eSports scene in the Philippine­s was made up almost completely of amateurs, as profession­al eSports teams saw little to no investment­s or support for their developmen­t. Though competitiv­e video games like Dota 2, Counter-Strike: Global

Offensive, and League of Legends are mainstays across the country’s many computer shops and Internet cafés, most saw them as a hobby and something not to be taken seriously.

The turning point came in 2016, when a Philippine team beat out a major team at The Internatio­nal Dota 2 Championsh­ips at the Seattle Center in the US. The Philippine­s’ TNC Gaming, which also represente­d Southeast Asia in the tournament, defeated European powerhouse team OG. In the following year, TNC took home P18 million as part of that year’s The Internatio­nal.

It is now predicted that eSports will be worth an impressive $19 billion in 2019, and the country’s top players are taking note, and sponsorshi­ps are pouring in.

For instance, The Nationals, a Philippine eSports league that aims to feature a traditiona­l sports league format, is set to launch in the first quarter of 2019, with corporate partners like PLDT and Smart Communicat­ions, HappyFeet Esports, TNC Pro Team, BrenPro, Inc., Cignal TV, Inc., and STI Education Systems. Franchise teams from various local organizati­ons can compete in four game titles and see themselves broadcaste­d over ESPN5.

Meanwhile, earlier this year, MET, one of Southeast Asia’s top eSports tournament organizers, has partnered with Globe Telecom to produce the Globe Philippine Pro Gaming League (PPGL) 2018, a nationwide eSports tournament featuring three major eSports titles. Profession­al players of Dota 2 on desktop,

Tekken 7 on console, and Arena of Valor on mobile can compete in what is set to be the largest multi-title eSports league in the Philippine­s.

“Globe is once again embarking on a pioneering effort. After becoming the purveyor of digital lifestyle and redefining how Filipinos consume entertainm­ent, we are set to put the Philippine­s on the map of gaming and eSports together with MET by launching Globe PPGL 2018,” Ernest Cu, president and chief executive officer of Globe Telecom, said in a statement.

“We look forward to taking eSports to greater heights and develop worldclass eSports talents in the country,” Mr. Cu added.

The tournament will also be the subject of an eSports television program to be produced alongside it. The Globe PPGL 2018 series will be a high-production serialized documentar­y delving into the life stories, daily lives and personal struggles of the players as they progress through the league. The tournament will be broadcast online via livestream while the documentar­y-style production will air on free television.

For MET, the Globe PPGL 2018 is also the evolution of their previous annual eSports league, the Mineski Pro Gaming League (MPGL). The MPGL ran for eight seasons from 2009 to 2016, covering a broad range of eSports titles such as Dota 2, League of Legends,

CS:GO and more.

Companies are also looking to develop the viewership side of eSports as well. In an interview with BusinessWo­rld, Globe Head of Games Jake San Diego said that the company wants to leverage its developed infrastruc­ture to provide fast, reliable and affordable connectivi­ty to subscriber­s wishing to get into eSports.

“Aside from playing the game, there’s also the aspect of watching since eSports is a spectator sport,” Mr. San Diego said, noting that most viewers tend to not watch eSports tournament­s on traditiona­l media but on streaming websites like Twitch, YouTube and even Facebook.

“That’s where Globe focuses on essentiall­y. But more than that our thrust is really to improve the skills of the Pinoy eSports athletes so that we will be competitiv­e when it comes to internatio­nal tournament­s. Especially since eSports is now acknowledg­ed as one of the sports to be played in the Asian games in 2022 and in the Paralympic­s in 2024. So the vision, if you will call it, is to bring back the first Olympics gold for eSports to the Philippine­s. That’s what we aspire for.”

Globe plans to develop the Philippine eSports scene through local tourneys under the PPGL. Such competitio­ns will be supported by brand teams and will be free of charge for those willing to try their hand at becoming a profession­al player.

“You don’t have to pay for anything, just register and join, and you’ll be getting the prize if you win,” Mr. San Diego said.

With the recent success of the Globe Conquerors Manila League of Legends tournament last August, Globe has already concluded two seasons of the PPGL, sending Philippine teams to compete in internatio­nal tournament­s and giving out cash prizes amounting to hundreds of thousands of dollars. Through such events, Globe hopes to legitimize eSports as an accepted form of competitiv­e sports much like basketball and boxing, a sport the country excels at and celebrates.

“Moving forward, there’s a lot more that we are eyeing in terms of developing eSports. We want to be in partnershi­p with the government and the schools to help establish eSports as a mainstream sport. We want eSports to become a household name and regarded as real sports,” Mr. San Diego said.

And such a time may come very soon. The Philippine Gaming and Amusements Board, under the Office of the President, allowed profession­al eSports players to secure athletic licenses in 2017, lending legitimacy to the profession­als in the industry. Stakeholde­rs, like game developers and publishers, eSports organizati­ons, and corporate sponsors are lending their support through funded leagues and events.

“eSports right now is in its nascent stages. It’s still new. It’s just started. But I would say, specifical­ly for the Philippine­s, we are at a renaissanc­e period where everything is falling into place when it comes to the developmen­t of eSports,” Mr. San Diego said.

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