Business World

IDC sees slower PC demand in the Philippine­s

- Janina C. Lim

THE INTERNATIO­NAL Developmen­t Corp. (IDC) forecasts slower demand for personal computers in the Philippine­s this year amid a supply shortage in Intel’s computer processing units.

“If you look at the PC market results for 2018, you can actually see that the PC market is very, very strong. There are actually several big projects. Therefore in 2019, we do not expect these big projects to be repeated,” Maciek Gornicki, research manager of IDC’s Asia/ Pacific Client Devices Group, told reporters at an Acer press conference on Tuesday.

“We would expect the decline in commercial space. On top of that, the market is impacted by the supply constraint­s of processors and thus it’s also creating a supply shortage — so from the shipments perspectiv­e, it will drop from 2018 going into 2019,” he added.

According to the global market intelligen­ce firm’s latest Philippine­s PC Market Overview presented by Mr. Gornicki, 2019 shipments of PC units are projected to decline by 8%.

Last year’s PC imports grew 16.6% to 2.4 million units, the highest since at least 2014.

Acer led the growth, accounting for 20% or about 490,000 units of the total.

The growth was attributed to government’s modernizat­ion program of ongoing digitizati­on to boost PC use in small and mediumsize­d businesses and in educationa­l institutio­ns, as well as investment­s from the private sectors — sectors which are seen to continue boosting the local PC market.

Mr. Gornicki said the Philippine­s, however, has a PC penetratio­n rate of 7%, a low level when compared to that of other Southeast Asian economies, like Malaysia with 26% and Singapore with 40%.

Neverthele­ss, Mr. Gornicki sees the Philippine­s as “a market full of opportunit­ies” amid growing foreign investment­s and the increasing purchasing power of Filipinos.

The IDC official also noted that 60% of shipments last year were units priced below $300, but this share has been dropping slightly over the past few years as devices in the higher price range gained traction.

“What the data shows is that Filipinos are really wiling to spend more on devices they care about attractive design, and they care about specs,” Mr. Gornicki added.

In 2020, the IDC expects the market’s decline to temper to 1.6%. In 2021, 2022 and 2023, shipments are seen to grow 0.4%, 0.3% and 0.2%, respective­ly. —

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