Business World

Gov’t sells P463 billion in RTBs

- — Beatrice M. Laforga

THE GOVERNMENT raised P463.3 billion in three-year retail Treasury bonds (RTBs) on Thursday to mark its second-biggest issuance of retail bonds so far, as investors continued to flock to safehaven assets.

The Bureau of the Treasury (BTr) said in a statement on Thursday that P411.8 billion of the total was raised in fresh funds referred to as “new money,” while P51.5 billion came from the bond exchange program.

This marked the Treasury’s first jumbo issuance of the year and 25th overall. It was also the second-biggest RTB sale in history, following the record P516.3 billion sold in five-year bonds last year.

The latest issuance was still higher than the P310.8 billion raised in three-year RTBs in February 2020.

“RTB 25 demonstrat­es increasing awareness of retail investors on government securities not only as a safe and convenient investment particular­ly with easy access with mobile applicatio­ns, more so, a way of contributi­ng to a strong and inclusive economic rebound,” National Treasurer Rosalia V. de Leon told reporters via Viber.

The offer period began on Feb. 9 in which the BTr raised an initial P221.2 billion, and closed as scheduled on Thursday.

About 12% of the total or P55.6 million was raised through online platforms and mobile applicatio­ns, according to the Treasury.

A bond trader said demand should have been higher if the retail bonds were offered after the release of February inflation data to lure more investors with higher yields.

“If they issued after CPI (consumer price index), the yield could have been much higher and more attractive,” the trader said via Viber.

February inflation data will be released on Friday. A BusinessWo­rld poll of 16 analysts last week estimated inflation may have reached 4.8% in February, at the higher end 4.3% to 5.1% central bank’s estimate but beyond the 2-4% annual target.

The RTBs carried a coupon of 2.375% per annum and were offered in minimum investment­s of P5,000.

RTBs target small investors because these are deemed low-risk assets with relatively high returns.

Proceeds of the fund-raising activity will partially fund this year’s P4.5-trillion budget and support the economy’s recovery.

For the third time, the RTB was offered with a bond switch program. The BTr said it was “well-received” after 12.9% of the total eligible bonds had been swapped for the new debt papers.

Last year, the BTr raised P827 billion through its two RTB sales in February and August.

Land Bank of the Philippine­s (LANDBANK) and Developmen­t Bank of the Philippine­s (DBP) are the joint lead issue managers for the transactio­n.

Meanwhile, the joint issue managers are LANDBANK, DBP, BDO Capital and Investment Corp., BPI Capital Corp., China Bank Capital Corp., First Metro Investment Corp. (FMIC), PNB Capital and Investment Corp., RCBC Capital Corp., SB Capital Corp., and UnionBank of the Philippine­s, Inc.

Gross borrowings of the government reached P2.74 trillion in 2020, up by 168.63% from P1.02 trillion seen the year prior.

This year, the government is eyeing to borrow P3 trillion to plug the budget deficit seen to widen to 9.6% of gross domestic product as the economy recovers from pandemic-induced recession.

EVEN IN A YEAR dominated by a global pandemic, the sustainabi­lity revolution has accelerate­d faster than expected, while also expanding to include a wider range of environmen­tal and social issues.

With consumers and investors demanding significan­t change, profit pools shifting away from incumbents to insurgents, and even the most carbon-heavy companies making net-zero pledges, executives ignore this revolution at their peril. And make no mistake: this is a real revolution. With every industry — nearly every product and most of our habits under scrutiny — it would be downplayin­g it to call it anything else.

Like the digital revolution before it, the sustainabi­lity revolution promises to change everything. Yet, just as with digital, many companies are moving too slowly, taking an incrementa­l approach to a challenge that demands a radical rethink.

Remember in the early 2000s, when companies realized they needed to go digital, they would hire a web developer? They soon learned that was a woefully inadequate response to the enormous task at hand: the need to reshape their organizati­ons, their products, their entire industries to meet the demands and opportunit­ies of a digital economy.

Something similar is happening today when the executive suite hires a sustainabi­lity expert to shepherd this transforma­tion. It’s a start, but it barely begins the work needed to navigate the impending revolution.

The task is daunting and there’s no time to lose. We need to transform a global economy founded on the principles of unlimited access to resources and the primacy of shareholde­rs to one that recognizes the limits and consequenc­es of everything we extract, manufactur­e, consume and waste, and the impacts on the people involved in doing so.

RAPID DISRUPTION

Some companies are grasping this change faster than others, and consumers and investors are rewarding them. For example, Unilever’s Sustainabl­e Living Brands portfolio is growing nearly twice as fast as other brands in its portfolio. In energy, even before the coronaviru­s disease 2019 (COVID -19) economic slowdown, shares of lower carbon energy companies were outperform­ing those of the oil and gas majors.

These disruption­s are spreading more quickly than most expected. Who could have envisioned that electric cars would disrupt the automotive industry so quickly, or that Burger King would sell its iconic Whopper alongside the plant-based Impossible Burger? Such evidence of sustainabi­lity disruption is everywhere (see the figure above).

Seeing this movement, most executives now support sustainabi­lity objectives, but they remain wary of the costs. For example, in many industry sectors they’re searching for ways to minimize plastic waste, but they find the cost of setting up collection and recycling systems or replacing current volumes with bio-based materials prohibitiv­e. They know they must prepare for the day when the price of carbon balloons to $75 per ton or more, but they are also cautious about the cost of renewables and other low-carbon technologi­es.

However, if they want to lead, they need to think not just about the short-term costs associated with sustainabi­lity, but also the long-term benefits. Just as with digital, sustainabi­lity is shifting profit pools to open up multibilli­on-dollar industries. Plantbased meat could be a $140 billion business by the end of this decade, and the retail nutrition and wellness market could grow to $50 billion by 2025. The current market value of the plant-based beverage category (things like almond milk and coconut water) is $13 billion and growing at 12% per year.

Yet many companies fail to account adequately for such huge opportunit­ies during their planning. Sustainabi­lity-linked consumer products now grow nearly six times faster than other brands, and 73% of global consumers say they would definitely or probably change their consumptio­n habits to reduce their impact on the environmen­t, according to a 2018 Nielsen study Sustainabi­lity-friendly projects and companies are attracting a lower cost of capital.

DECISIVE ACTION

Companies will need to reinvent themselves to capture these opportunit­ies. All transition­s are tough; this one’s even tougher. Bain’s global research found that only 12% of all corporate change efforts fully succeed, but the success rate for sustainabi­lity initiative­s is substantia­lly lower — a paltry 4%. So, what can companies do to improve their chances of success?

1. Make bold strategic choices

The scope of change is extensive, so leaders should adopt a “disrupt or be disrupted” mindset. Just as the emergence of innovative fintechs forced banks to shift their strategies, food companies need to get out ahead of their customers’ changing habits. Whether their concerns centered around health, carbon emissions, or animal welfare, the number of vegans increased by 600% in the US from 2014 to 2017. In Germany and Poland, one in 10 young adults followed a vegan diet in 2017, and the number is even higher in France.

2. Reinvent products

Sustainabl­e innovation is creating new products that can be produced with fewer carbon emissions, less waste, and an emphasis on enhancing wellness. For instance, Unilever makes toothpaste tablets in reusable containers, and Procter & Gamble sells soap swatches that become cleaning products (hand soap, shampoo, laundry detergent) when you add water. These dry products are lighter, and so when transporte­d emits less carbon. Even building materials companies are working hard on low-carbon steel and cement.

3. Rethink operations

Digital technologi­es transforme­d operations across industries; now sustainabi­lity requires the same. In an effort to understand which channels are more efficient, Walmart measured the greenhouse gas emissions and costs to fulfill a range of products

ordered online vs. sold in stores. Shipping to homes was more efficient if customers were buying just a few things, but in-store purchases were more efficient if they had a longer shopping list or combined the trip with other errands. These insights helped Walmart identify ways to mitigate emissions by reducing split shipments and encouragin­g a shift to the most carbon-efficient channel when possible.

4. Form innovative partnershi­ps

Sustainabi­lity issues are broad and complex — beyond the capacity of any single company to manage — so teaming up is essential. For example, about 40 companies across the plastic value chain (including energy, chemicals, and consumer goods companies) formed the Alliance to End Plastic Waste, which supports innovative solutions to minimize plastic waste and encourage recycling, especially in developing countries.

As the sustainabi­lity revolution expands, accelerate­s and disrupts, it is forcing companies to reassess themselves with an unwavering honesty in order to deliver a future that few imagined. Keeping the digital parallel in mind can help guide them to move quickly and boldly through the coming transforma­tion.

This article first appeared on The Davos Agenda.

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