Business World

Move It targets 1M users

- — Justine Irish D. Tabile

Motorcycle taxi applicatio­n Move It is targeting to increase its users to 1 million in 2023 with the help of its upgraded applicatio­n.

“As we strive to always provide the lowest fares, transparen­t practices, and highest bar of safety, our upgraded app provides a seamless journey that brings our key commitment­s to life - providing Filipinos with a clean, honest, reliable [motorcycle taxi] service they can trust,” Move It General Manager Arnold Wayne B. Jacinto said in a briefing on Tuesday.

“We have over 100,000 users and we are targeting to have 1 million users by end-2023,” he said. “We are very positive about this because of the wonders of the new app. Its features and reliabilit­y, we know, will attract more customers into our platform.”

The upgraded app, which is supported by Grab’s technology, is said to guarantee a 99.95% uptime that can ensure seamless booking even during peak hours. The Move It app is available via Google Play Store and IOS App Store. It is currently available in 11 cities, namely: Parañaque, Pasay, Taguig, Makati, Pateros, Pasig, Mandaluyon­g, Manila, San Juan, southern Quezon City, and Marikina.

“We did not open it to other areas yet because of supply limitation as it will affect passenger experience. What we want to do first is to concentrat­e at the center first and as we go along, we will expand,” Mr. Jacinto said in Filipino.

“Recently, we already opened in Cainta so, most probably within the next month we will have the full rollout,” he said.

Move It is said to have around 6,500 riders catering to Metro Manila, while it has around 1,000 riders in Cebu.

The company plans to expand to Cagayan de Oro by June this year as it is only waiting for the approval of the city’s local government unit.

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