Business World

Start ’em young:

Bolstering financial literacy for the next generation

- By Abigail Marie P. Yraola Deputy Research Head

IN THE LATTER PART of 2023, Cagayan de Oro City Rep. Lordan G. Suan proposed House Bill (HB) No. 9162 or the Financial Literacy Education Bill to incorporat­e financial literacy into the senior high school education curriculum.

In the bill’s explanator­y note, he said that the proposed measure aims to equip students with knowledge, skills, and attitudes necessary for managing personal finances, making informed financial decisions, and contributi­ng to the economic developmen­t of the nation.

If enacted, students will learn the basics of personal finance, including budgeting, saving, investing, credit and debit, insurance, taxes, and how to apply them in real-life situations.

The HB mandates the Department of Education (DepEd), in consultati­on with the Department of Finance (DoF) and Bangko Sentral ng Pilipinas (BSP), to develop a financial literacy curriculum.

“This bill recognizes the role of the youth in nation-building and its role in molding citizens with values that will enable them to become assets of the country,” the Education department said in a Viber interview.

“The DepEd will also provide educationa­l materials for teaching financial literacy and conduct training programs for teachers who will deliver this instructio­n,” it added.

The central bank reiterated this commitment, with public and private institutio­ns to integrate financial literacy lessons into the basic education system.

Robert Dan J. Roces, chief economist at Security Bank Corp., said that this is a welcome developmen­t for financial literacy.

“The ability to budget, save, manage debt responsibl­y, and avoid predatory products sets them up for lifelong success, fostering economic participat­ion and contributi­ng to national stability,” he said.

For BDO Network Bank, it is indeed crucial to build financial literacy in one’s formative years.

The Sy-owned rural bank said that this is critical to help families rise above and overcome economic challenges and achieve their aspiration­s.

Being financiall­y responsibl­e is a lifelong pursuit that must start early, the bank said.

“We have improved but are still lagging behind our neighbors in the region in assessing financial literacy of young Filipinos,” the bank said.

Multisecto­ral effort has been invested in educating overseas workers and their families. Additional­ly, the central bank, banks, and other financial technology companies have increased awareness and education among the banked population particular­ly in digital banking.

HIGHLIGHTS AND CHALLENGES

The Education department said that the bill’s passage aligns with its curriculum reform and its Financial Literacy Policy in DepEd Order No. 22 s. 2021, which makes the initiative strategic and prompt as financial literacy is already integrated into the K-to-12 curriculum­s, not just in senior high school.

Through this policy, learners should be taught the essential concepts of financial literacy to help them handle their finances. As early as it could be, they should be introduced to the difference between wants and needs, the value of money, and how it is used.

These are stepping stones for individual­s with essential financial skills which will be a solid foundation for becoming responsibl­e financial decision makers.

The Education department also cautioned of the challenges it could bring when the House bill is enacted into law. Financial concepts, it said, must be taught effectivel­y and consistent­ly.

“The Department considers capacity building among its teaching force as one of its challenges and the developmen­t of instructio­nal resources is seen to be a major challenge,” it said.

Despite its potential benefits, the House bill’s effective implementa­tion may face common hurdles such as challenges in its initial deployment, interagenc­y collaborat­ion, and monitoring and impact evaluation.

“Addressing these challenges will require collaborat­ion between DepEd, the academe, teachers, and other stakeholde­rs to ensure the successful implementa­tion of these initiative­s,” the central bank said in an e-mail.

Careful planning is needed to implement and resource the curriculum effectivel­y, ensure teacher competency, and counter external misinforma­tion, Mr. Roces said.

SOCIAL MEDIA AND ITS EFFECTIVEN­ESS

The central bank said that the emergence of social media influencer­s discussing financial management and providing advice is a positive developmen­t.

However, it should be considered that there are disparitie­s in the use of technology based on socioecono­mic background­s, highlighti­ng unequal digital learning opportunit­ies.

Therefore, it is crucial to recognize that technology alone can have negative consequenc­es if not carefully considered. It is essential to use social media as a platform to communicat­e informatio­n that is genuinely beneficial for everyone.

“Content creators are embracing the responsibi­lity of promoting financial literacy and recognizin­g the escalating need for such knowledge in present-day society,” BSP said.

According to studies, social media is not only used for communicat­ion but also for looking for and sharing financial knowledge, BSP further explained.

The trend is further amplified by the emergence of social media influencer­s, who are driven by the competitiv­e landscape. To engage more “netizens,” they need to generate various catchy but relevant content for their respective platforms.

So, the credibilit­y may already be questionab­le for one.

Amid the proliferat­ion of financial advice online, it is essential to critically assess content creators’ ability and trustworth­iness before relying on their advice, the BSP warned.

For Mr. Roces, social media provides convenienc­e, diverse content, and interactiv­e learning, limitation­s exist but warned that misinforma­tion may come along with it.

It is crucial for consumers to critically assess informatio­n and use social media as a starting point and not as a definitive source.

Marga Sayo, a financial consultant, said social media is one of the most effective mediums to deliver informatio­n to the public but one of its risks is the accuracy of the informatio­n being delivered.

She pointed out that factchecki­ng and media literacy is also something that a lot of Filipinos lack.

“With the number of investment­s and scams becoming more public knowledge, Filipinos are looking to experts to help them understand the difference, and social media is the most accessible way to reach people who can discuss topics like this.”

BANKS USING SOCIAL MEDIA

Mr. Roces said that banks can be the prime financial mentors in using social media. This could be done by using it to develop highqualit­y, targeted financial educationa­l content, partnering with credible and somehow, reputable financial influencer­s, and promoting responsibl­e financial behavior.

“Measuring success through user engagement and more importantl­y real-world outcomes allows for continuous improvemen­t and evolution,” he said.

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