Business World

PHL to attract int’l real estate investors, occupiers — Cushman & Wakefield

- Aubrey Rose A. Inosante

THE Philippine­s is emerging as an attractive destinatio­n for internatio­nal real estate investors and occupiers, buoyed by its positive growth outlook, according to real estate services firm Cushman & Wakefield.

“Southeast Asia’s comparativ­ely strong GDP (gross domestic product) forecast has made it a bright spot in the global economy,” Cushman & Wakefield’s Head of Global Occupier Services for Asia-Pacific Cameron Ahrens said in a statement last week.

The firm added that the growing acceptance of new working styles combined with the cost constraint­s of a higher interest rate environmen­t bodes well for lower-cost and emerging markets in the region.

“Manila also has a booming office sector thanks to its significan­t proportion of shared service centers, or business process outsourcin­g offices,” Mr. Ahrens said.

Moody’s Analytics expects the Philippine economy to expand by 5.8% this year, driven by robust demand for electronic­s that could catalyze export growth across the Asia-Pacific region. The country is also projected to be the thirdfaste­st-growing economy in the region for the year.

Mr. Ahrens noted that the higher interest rate environmen­t and broader macroecono­mic climate meant that global occupiers, including multinatio­nal companies, continued to take a cautious approach to costs.

“In the current environmen­t, we are seeing companies take a more considered approach to expenditur­e, and this extends to expanding headcount. They are being very strategic about where they want to grow their headcount and where they want to grow their business,” he said.

He added that globally, shared service offices and global capability centers are expected to continue seeing growth as multinatio­nals increasing­ly accept that remote working is both possible and sustainabl­e.

“During and following the pandemic, the Great Resignatio­n and the ensuing War for Talent helped to accelerate the growth of this practice as employers looked to new and often lower-cost markets to fill vacancies and grow their headcount,” he said.

“Manila’s deep, English-speaking talent pool and its establishe­d reputation as a business process outsourcin­g market positions it as a key beneficiar­y,” he added.

Although the region shows promise, Cushman & Wakefield highlighte­d lingering downside risks. These include reduced demand from China, a key export market for Southeast Asia; ongoing geopolitic­al tensions between China and the United States; and persistent albeit gradually improving inflation across the region. —

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