BusinessMirror

Doubledrag­on units ink land deal for Hotel 101 in Japan

- By VG Cabuag @villygc

Doubledrag­on Corp. on Thursday said its internatio­nal units executed a deal and paid the required deposit for the purchase of a piece of land in Japan, where it will build the first Hotel 101 outside of the Philippine­s.

The company said its units, DDPC Worldwide Pte. Ltd. and Hotel101 Worldwide Pvt Ltd., signed the sales contract for the purchase of 9,000 square meters of land in Hokkaido Prefecture, Japan.

T he upcoming Hotel 101-Niseko is expected to be patronized by local domestic travelers in Japan,

and foreign tourists from other countries as well as Filipino travelers who visit Hokkaido for leisure. sapporo New Chitose Airport in Hokkaido is just a few hours away from Manila by plane, the company said.

Niseko is famous worldwide for its powder snow and Kutchan Town where the property is located is one of the foremost areas of heavy snowfall reaching 13 meters on average with some of the driest and lightest snow in the world.

Because of its location, Niseko is internatio­nally renowned for consistent­ly delivering good falls of light powder snow and a long ski season that stretches from late November until early May. Hokkaido is the northmost island of Japan. During the summer Hokkaido stays cool with average temperatur­es of about 20 degrees Celsius and is famous for its nature scenes, flower fields and hot springs.

Hotel 101 rooms globally are intended to be typical or similar in size and cater to the middle end of the market.

The concept patent of Hotel 101’s pioneering condotel has already been filed and the Hotel 101 trademark and country specific domains have been secured in various countries globally.

The Hotel 101 smartphone applicatio­n for both Apple ios and Android that is designed to work in many countries is currently being developed.

The company said it will adopt a dynamic pricing on its room rates similar to airline tickets where its room price moves up and down depending on the real time supply and demand on the chosen date of booking.

“The Hotel 101 concept allows Doubledrag­on to generate revenue and income twice, first from the pre-selling of the Happy room units, then second after the project is constructe­d it generates long term recurring revenue from hotel operations,” the company said.

Hotel 101-Manila in full year 2021 achieved an average occupancy rate of 96 percent, the company said.

Newspapers in English

Newspapers from Philippines