BusinessMirror

Toyota supports FIBA Basketball World Cup 2023, Samahang Basketbol ng Pilipinas

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THE Samahang Basketbol ng Pilipinas is welcoming a key partner that will help move them forward in the FIBA Basketball World Cup 2023 journey.

Toyota Motor Philippine­s is taking part in this year’s FIBA Basketball World Cup as a local major sponsor. In line with this, it has also entered into a partnershi­p with the Samahang Basketbol ng Pilipinas (SBP) and Gilas Pilipinas as well.

“It is with great appreciati­on and warmth that we welcome Toyota Motor Philippine­s to the FIBA Basketball World Cup 2023 family,” said SBP Chairman Emeritus Manny V. Pangilinan.

Toyota Motor Philippine­s’ participat­ion goes a long way in ensuring the success of the country in hosting this momentous global sporting event. Its partnershi­p with SBP goes deeper than just the FIBA Basketball World Cup 2023. They are working together with the national associatio­n to support local athletes and improve the level of basketball in the country.

One way Toyota Motor Philippine­s is doing that is by supporting Gilas Pilipinas during their FIBA Basketball World Cup 2023 campaign. They are fully behind the national team as they play on the biggest stage of basketball in 2023, in front of thousands of Filipino fans.

FIBA Asia Board and SBP president Al Panlilio expressed the value of attaining high-profile sponsors. “Even as we thank Toyota Motor Philippine­s for agreeing to be part of this once in a lifetime experience, we are inviting as well others who wish to also share in this global activity, this journey which in a sense is truly a merger of world caliber sports and big business,”

Atsuhiro Okamoto, President of Toyota Motor Philippine­s stated that “by being part of the FIBA Basketball World Cup 2023 journey, one of the biggest global sports event this year, we aim to further inspire and encourage more Filipinos to use the power of movement to reach their full potential. This is the spirit of our START YOUR IMPOSSIBLE global sports campaign. With this partnershi­p with FIBA through SBP, and unity basketball brings to Filipinos, we are always moving closer to our goal of producing happiness for all.”

Toyota Motor Philippine­s is also integral to the SBP’S build-up heading into this FIBA Basketball World Cup 2023. The Filipino automotive company is assisting in various basketball clinics and coaches’ camps, which aim to share knowledge at the grassroots level.

All of these activities by Toyota Motor Philippine­s highlight the significan­ce of this major event that the SBP is undertakin­g, as well as the importance of championin­g the national team and other local athletes.

The FIBA Basketball World Cup 2023 will be co-hosted by the Philippine­s along with Japan and Indonesia. The Philippine­s will be hosting the majority of the games that will be happening from August 25 to September 10, including the final phase and championsh­ip game.

The Philippine­s has taken part in six previous World Cup competitio­ns. This year’s participat­ion will be their seventh time playing in the internatio­nal tournament, and the second time hosting the event.

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