BusinessMirror

Mekeni Picnic Hotdog now available in the US market

- Northridge­8@gmail.com.

MEKENI Picnic Hotdog, Chicken and Pork Longaniza, and Chef ’s Sausage are now available in Island Pacific Supermarke­t stores.

Mekeni food corporatio­n reached another export milestone as its flagship hotdog brand, Picnic Hotdog, is now available in the US.

Mekeni, a homegrown local brand based in Pampanga, made their Picnic Hotdog available in the US through Island Pacific Supermarke­t, one of the biggest Asian/filipino supermarke­ts on the West Coast.“it feels different bringing our flagship brand to the US. When we launched our street food products and tocino early last year, we were flooded with questions from friends, relatives, acquaintan­ces, and kababayans about when we would bring Picnic Hotdog. They say they miss it. The time has come,” said Mekeni President Prudencio S. Garcia.

Picnic Hotdog is already the seventh Mekeni-branded product available there through Island Pacific.

In January, Mekeni brought street-food favorites Kikiam and Fish Balls to branches across California and Nevada. Last July, Mekeni Classic Tocino was introduced to the Filipino community on the East Coast, particular­ly in New York and New Jersey, followed by Orlians, Squid Balls, and two variants of Fish Ball Sauce. These marine-based products are now available in key cities with Filipino communitie­s.

The export expansion has always been in the plans of Mekeni. It started its export business in 2011 when it had a trial delivery to Dubai. This was followed by the accreditat­ion of the Japanese government that allowed Mekeni to export to the country.

Filipinos in the US can now feel closer to home with Mekeni Orlians, Squid Balls, and Fish Ball Sauce!

“These milestones are a step toward further realizing our vision to be a world-class brand and our mission to uplift the lives of our employees and Filipinos worldwide. This is also a win for the Filipino culture as what we are bringing to the world are #Timplangat­in flavors that we are proud of and love,” added Garcia.

Mekeni’s Chef’s Sausage, Chicken and Pork Longaniza are now available in the US, while Kikiam, Fish Balls, Squid Balls and Orlians are now on sale in Canada.mekeni expects to launch more products in Qatar, Japan, and Canada by early next year.

“We Filipinos are known for our tight family relationsh­ips and love for food. With these products, we hope to not only make our products known abroad but for overseas Filipinos to continue savoring Pinoy flavors and feel closer to their roots,” said Marilou Uy, Mekeni’s assistant vice president for HR and Exports.

Mekeni products can be bought at all branches of Island Pacific. Orders and dealership inquiries can be directed to Northridge Foods at 6267890715 and

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