ICCPI’S premier networking event ‘L’aperitivo Italiano’ introduces Italian food, wine brands from Puglia, Italy

THE Italian Chamber of Commerce in the Philippines, Inc. (ICCPI) successfully hosted the highly anticipated “L’aperitivo Italiano - Apulian Style” on Thursday, April 27, from 6 pm to 11 pm. Held at the New World Hotel Makati, this premier networking event brought together members, associates, and partners of the Philippine-italian business community for an unforgettable evening of authentic aperitivo culture, delectable Italian cuisine, and exquisite wines imported directly from Puglia, Italy.

The L’aperitivo Italiano is an awaited social event that has become a highlight in the ICCPI’S calendar. It provides a unique platform for networking and fostering business relationships within the European business community in the Philippines. Organized in collaboration with Mabuhay Puglia, a prominent advocate of Puglia’s rich heritage and culture in the Philippines, the event received support from esteemed partners, including the Italian Embassy in the Philippines, Italian Trade Association, Pugliapromozione, European Union and Regione Puglia - Agiculture Department. Their involvement further emphasized the significance of the event and its contribution to promoting bilateral trade and cultural exchange between Italy and the Philippines.

The evening was filled with a delightful array of Italian delicacies and wines, highlighting the culinary excellence of Puglia. A selection of renowned brands such as Agricola Bruno, Gioiella, Sinisi, Tenuta Viglione, Eatria, and Tarallificio Recchia were proudly presented, offering guests an opportunity to savor the authentic flavors of Italy. The carefully curated menu showcased the diversity and richness of Apulian cuisine, leaving guests impressed and craving for more. The social event was only the final part of a very busy day, with more than 20 B2B meetings organized with importers, distributors, and buyers in the morning.

The success of L’aperitivo Italiano would not have been possible without the generous support of sponsors. Lartizan, Vivere Hotels, and Oman Air were among the esteemed sponsors who recognized the value of promoting cultural exchange and strengthening ties between Italy and the Philippines. Their commitment and contribution played a vital role in ensuring the event’s success. The event provided an engaging platform for attendees to connect, exchange ideas, and explore potential collaborations. The atmosphere was vibrant and convivial, with participants mingling and forging new relationships against the backdrop of Italian music and warm camaraderie.

As the evening drew to a close, participants left with cherished memories and a deeper appreciation for the Italian business community’s vitality and contributions to the Philippines. The ICCPI expressed its gratitude to all attendees, partners, and sponsors for their unwavering support and looks forward to future events that continue to strengthen the bond between Italy and the Philippines.

For more information about the Italian Chamber of Commerce in the Philippines, Inc. (ICCPI) and upcoming events, please visit www.iccpi.org.ph or contact the Marketing and Events Head of ICCPI, Gabrielle Hahn-lopez at +639175638633.