CHATGPT and the role it plays in writing today
IF you’re a copywriter, you’ve probably been told once or twice or more by your boss or the client that your copy was unexciting or unimaginative. Sometimes, the client is a 25-year-old who doesn’t see writing as a skill or talent and has no respect for what you do. So they will turn to someone on their team (or they will do it themselves) who will use CHATGPT and they will come up with a copy that’s filled with words like “curate” and “hustle and bustle.”
There is nothing wrong with using CHATGPT. I think it is an exciting tool not just for writers but for students and professionals. Not everyone has a knack for writing and even seasoned writers need some help. CHATGPT is a natural language processing chatbot that allows the user to have human-like conversations to complete various tasks like composing emails and writing essays.
As a writer, I tried using CHATGPT a number of times. While I see it as helpful for non-writers, it’s not for me. I have been writing professionally since 1987. I am not saying I am better than those who use CHATGPT. My way is not necessarily better than theirs. When I write, I need to check facts and spelling. The free version of CHATGPT cannot search the Internet for information. Instead, it used the information it learned from training data to generate a response and this can leave room for error.
For writing copy, I personally find Chat GPT too verbose. But that’s me. As a journalist, my writing style is simple and straight to the point. A former editor once told me, “You aren’t writing for yourself. You’re writing to inform so think that you are writing it for people who don’t want to see big words.”
I have used Samsung’s Chat Assist, which can be found on Samsung phones with AI, to help give me summaries on subjects I do not fully understand. Chat Assist can show you tones such as professional, casual, social, polite, original, and even Emojify. It can also translate your message into different languages and fix your spelling and grammar.
As a mature person, I am not anti-chatgpt. I do appreciate how it can help people with their writing because believe it or not, for some, writing an email can be a source of anxiety.
As someone who once made a living out of selling poems to students (I was a student badly in need of money), I understand that some people need help. It is not a source of shame to seek help for matters like writing. But it is shameful to put down professional writers or anyone who is just doing their job just because CHATGPT exists and you know how to use it. I make a living from writing. I have done so for almost 40 years and I am offended to hear or read when someone says, “The writer does not seem to have a grasp of the subject.” Perhaps it would be better to say,
nd “Let me tell the writer how I want it done.”
Copywriting is not the same as writing for a newspaper or a magazine. In fact, I would say they are the opposite of each other. When you write for a newspaper, you state facts and support these facts with information. When you write copy, your goal is to piqué the interest of the person reading it. Your copy should sell the product/service/person or generate interest for it.
So if you are comfortable using CHATGPT, go ahead and do it. Just make sure to make the final product your own. CHATGPT is there to help you do your job or accomplish your task.
NEW PHONE CASES, ACCESSORIES FROM SAMSUNG
SAMSUNG has collaborated with Sunnies Studios, The Paper Bunny, and FINNS Bali for new accessories for your Galaxy devices. The new #Samsungxyou Out-of-office collection accessories are part of a random Lucky Box gift set with every purchase of a Galaxy S24 series phone or Galaxy Buds2 Pro.
Hip trendy accessory and makeup brand Sunnies Studios has designed a cool new phone case with matching animated wallpaper fit for the Samsung Galaxy S24, Galaxy S24+, and Galaxy S24 Ultra as well as a case for the Galaxy Buds2 Pro, a griptok, and a sticker sheet. Samsung also tapped Singaporean lifestyle brand The Paper Bunny, a brand promoting intentional living and positive sentiment through curated functional yet aesthetic clothing, accessories, and stationery. You can get The Paper Bunny’s thoughtfully designed “Rest now, Reply later” wallpaper and phone case and their matching griptok and sticker sheets.
Established in Indonesia in 2010, FINNS Bali is a group of clubs, spas, centers, resorts, and more. You can get a beach-themed phone case and matching animated wallpaper or a griptock or keyring with a sticker sheet for your Galaxy S24 series phone. They also designed a cool aqua case that you can get with a purchase of a Galaxy Buds2 Pro.
Samsung also has an “Out of Office: Off to See the World” collection featuring two phone case styles and two key ring designs as well as a sticker sheet you can use to accessorize your travel essentials. Samsung Members also get the chance to access an exclusive phone case design with the plane ticket collage that says “Logging Off: Busy on Holiday.”
For Galaxy S24 series purchases, you can either score one of the four different phone case designs from the collections for your brand-new phone or receive a random set of three stickers and an accessory—keyring or griptok—to level up your accessories game as you travel around the world. If you’re a Samsung Member, you might even get the chance to get an exclusive phone case if you buy the Galaxy S24 Ultra.
Suit up your Galaxy Bud2 Pro as you can receive either a FINNS Bali or Sunnies Studios case along with a cute sticker sheet with every purchase.
You can also get a chance to win these accessories through participating in exciting giveaways. Stay tuned in on the latest news about these accessories and visit Samsung on Facebook.
You can get these bundles with every Samsung Galaxy S24 series phone or Galaxy Buds2 Pro purchase from April 27 to May 15, 2024 exclusively via www.samsung.com/ph. Learn more about the Galaxy S24 Series at /tinyurl.com/yw5tj434.■