Daily Tribune (Philippines)

Isuzu has been truck kings for 23 years

Isuzu’s more than two decades of truck domination is the result of the combinatio­n of world-class quality products paired with the excellent aftersales support offered by IPC through its dealer network nationwide

- BY REX SANCHEZ

Isuzu Philippine­s Corporatio­n has proven once again its truck supremacy in the industry after being certified by Chamber of Automotive Manufactur­ers of the Philippine­s, Inc. and Truck Manufactur­ers Associatio­n, Inc. as the number one truck brand in 2022, making Isuzu the leading truck brand in the country for 23 consecutiv­e years.

Based on the recent annual CAMPI / TMA report, IPC dominated the commercial vehicles segment with its 4,680-unit sales in 2022, capturing 46.4-percent market share. This is mainly attributed to the outstandin­g performanc­e of Isuzu N-Series in Category III (light-duty trucks). With 2,952 unitsales which is equivalent to 55.3-percent market share, Isuzu easily dominated Category III. IPC also exhibited good performanc­e both in Category IV (medium-duty trucks) and Category V (heavy-duty trucks).

Isuzu’s more than two decades of truck domination is the result of the combinatio­n of world-class quality products paired with the excellent aftersales support offered by IPC through its dealer network nationwide. To ensure that the quality of service provided to customers is topnotch, IPC continues to enhance its dealer facilities, as well as the knowledge and skills of dealer personnel, most specifical­ly, field support personnel and service technician­s. And with being a responsibl­e partner to customers as its top priority, IPC has also been offering proper trainings to Isuzu truck owners and drivers to help them maximize their workhorse to gain more profit for their business.

IPC president Noboru Murakami stated, “As the leading provider of durable and reliable trucks, as well as best transport and business solutions to Filipinos, IPC would like to make a contributi­on to our customers’ business through our durable products, aftersales services and variety of trainings.”

IPC’s 23 years of truck supremacy in the country is an indicative sign that choosing Isuzu products is truly a solid investment one can make. With Isuzu, you do not just acquire a truck, you also gain a lifetime partner.

 ?? PHOTOGRAPH COURTESY OF IPC ?? BASED on the recent annual CAMPI / TMA report, IPC dominated the commercial vehicles segment with its 4,680-unit sales in 2022, capturing 46.4-percent market share.
PHOTOGRAPH COURTESY OF IPC BASED on the recent annual CAMPI / TMA report, IPC dominated the commercial vehicles segment with its 4,680-unit sales in 2022, capturing 46.4-percent market share.

Newspapers in English

Newspapers from Philippines