Daily Tribune (Philippines)

Eagle foundation, Globe to plant 3M trees

The 1,200-hectare habitat of Philippine Eagles in Mindanao will be reforested by indigenous peoples

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The Philippine Eagle Foundation and Globe Group are embarking on an ambitious reforestat­ion project that will see the planting of three million trees in four Mindanao provinces to restore the natural habitat of the endangered Philippine eagle.

The project dubbed “Planting for the Future” launched last week involves a comprehens­ive approach that encompasse­s extensive activities including nursery care, site preparatio­n, planting, monitoring, and database management to help ensure the success of the project.

Climax native and fruit trees suited to the conditions of the selected planting areas are to be planted.

At the end of the program, PEF aims to rehabilita­te 1,200 hectares of degraded land close to nine Philippine eagle nesting sites in Bukidnon, Cotabato, Davao de Oro and Davao del Sur.

“In line with our commitment to sustainabi­lity, the initiative is also designed to foster stakeholde­r collaborat­ion, particular­ly with our partner communitie­s, as well as provide transparen­cy to our funders,” says Dennis I. Salvador, executive director of PEF.

At least 150 jobs will be provided to members of PEF’s partner communitie­s, many of which are inhabited by indigenous peoples. These jobs primarily involve hiring staff to conduct nursery, planting, maintenanc­e, and monitoring operations.

The local communitie­s will receive reforestat­ion training from PEF so they could take care of the trees to be planted in target areas. They will also get additional livelihood opportunit­ies from harvesting the produce of fruitbeari­ng trees.

The project is not only a conservati­on effort.

“What we are doing contribute­s to the national government’s forest restoratio­n target as outlined in the Philippine Biodiversi­ty Strategy and Action Plan which, in turn, aligns with the

Kunming-Montreal Global Biodiversi­ty Framework,” says Salvador, noting also the program’s alignment with several United Nations Sustainabl­e Developmen­t Goals. Transparen­cy

In a bid for greater openness, “Planting for the Future” makes use of a comprehens­ive database and tracking system that will be accessible to funders. This system, available at www. threemilli­ontrees.com/track, combines geographic informatio­n system and global positionin­g system-based technology to provide real-time updates on the progress of adopted plants, from their initial nursery care to ongoing monitoring efforts. Adopters are granted unique login credential­s, offering them access to detailed informatio­n about all trees they have adopted.

The project aims to closely track and evaluate the impact of reforestat­ion efforts.

Central to the monitoring process is the assignment of unique QR codes to each nursery seedling.

Jayson Ibañez, director for Operations of PEF, says, “These codes serve as identifier­s and are scanned regularly using a dedicated web applicatio­n. Through this method, the system updates informatio­n on tree growth and characteri­stics, allowing for precise monitoring of each tree’s developmen­t.” He further adds that “with this data-driven approach, the project aims to closely track and evaluate the impact of reforestat­ion efforts, including measuremen­ts of tree height, diameter at breast height, and carbon stock.”

“This move towards transparen­cy aligns with the Foundation’s commitment to accountabi­lity in its operations,” says Felicia Atienza, president, PEF. “Through this mechanism, we empower stakeholde­rs to actively participat­e in our reforestat­ion journey.”

Send help via Globe, GCash

The launch of “Planting for the Future” included an overview of the program, a marker unveiling, and ceremonial tree adoptions. Attendees included representa­tives from Ayala Land Inc., PK Holdings and Enchanted Kingdom.

“Globe champions sustainabi­lity and fosters environmen­tal stewardshi­p not just by greening our operations but also by leveraging partnershi­ps and engaging our customers so that we are able to take care of our environmen­t together,” says Yoly Crisanto, Globe group chief sustainabi­lity and corporate communicat­ions officer.

Globe provided an overview of how it enables its customers and the general public to participat­e in the program. Globe offers convenient options for donations through GCash and soon, the GlobeOne app. GCash can be used for cash donations. Globe customers can soon also convert their Globe Rewards points into donations via the GlobeOne app. A Reward point is equivalent to one peso.

To donate, users can download the Globe Rewards app on their mobile device via https://www.globe.com.ph/ rewards#GRewardsAp­p. Access the app and click the “Rewards” banner, then look for the PEF under the “Donations” tab.

For GCash donations, visit https:// www.philippine­eaglefound­ation.org/ donate-capital-campaign and scan the QR Code using the GCash app.

Support may also be sent via Paypal, where individual­s can adopt a tree for P250.

 ?? PHOTOGRAPH COURTESY OF GLOBE ?? (FROM left) James Reyes, external affairs lead for Mindanao of Globe Group, and Liza Reyes, head of Public Relations and Communicat­ions Strategy of Globe Group with Dennis I. Salvador, executive director of Philippine Eagle Foundation and Jason Ibañez, director for Operations of PEF, at the launching of the ‘Planting for the Future’ project.
PHOTOGRAPH COURTESY OF GLOBE (FROM left) James Reyes, external affairs lead for Mindanao of Globe Group, and Liza Reyes, head of Public Relations and Communicat­ions Strategy of Globe Group with Dennis I. Salvador, executive director of Philippine Eagle Foundation and Jason Ibañez, director for Operations of PEF, at the launching of the ‘Planting for the Future’ project.
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