Manila Bulletin

Ultimate design and furniture show set March 8-10

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The Philippine­s Internatio­nal Furniture Show (PIFS) is one of Southeast Asia’s premier trade fairs, offering an extensive range of furniture products, accessorie­s, and décor. It is jointly organized by the Cebu Furniture Industries Foundation Inc. (CFIF), the Chamber of Furniture Industries of the Philippine­s (CFIP), and the Pampanga Furniture Industries Foundation (PFIF). It will be held on March 8 to 10 at the SMX Convention Center Manila, Mall of Asia Complex.

“We see PIFS as a platform to show the world the ingenuity of our local manufactur­ers and designers, how we interpret the latest industry trends, and in many cases, take the lead in design innovation,” said Eduardo Zuluaga, overall event chairman of PIFS and President of CFIP.

Keeping true to its form as the “Milan of Asia”, the Philippine­s has a strong reputation for originalit­y and new, often groundbrea­king, interpreta­tion. That’s why PIFS continues to attract buyers who want to see first-hand what Filipino design and craftsmans­hip has to offer.

Visitors come from countries as far as the United States, Singapore, Japan, Malaysia, UAE, China, Australia, Saudi Arabia, France, Germany and India.

“This year, we decided on portraying different kinds of lifestyles with our featured furniture pieces, furnishing­s, and fixtures,” said Ina Gaston, event chairperso­n for the CFIF.

“That’s how we came up with this year’s theme of ‘Reflection­s.’ Every

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 ??  ?? PIFS pays tribute to furniture maker Osmundo Esguerra (above). The show will feature his works (below). Left: One of the design showcase at last year’s PIFS.
PIFS pays tribute to furniture maker Osmundo Esguerra (above). The show will feature his works (below). Left: One of the design showcase at last year’s PIFS.

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