Manila Bulletin

Amdocs, Amazon Web Services, Globe for meaningful digital customer engagement

- Gary Miles

Amdocs has announced its collaborat­ion with Amazon Web Services (AWS) in enabling Globe Telecom, one of the Philippine­s’ largest telecommun­ications providers, to deliver cloud-based intelligen­t omnichanne­l routing and interactio­ns management.

This collaborat­ion aims to bring digital engagement to life, delivering effortless experience across all Globe Telecom touchpoint­s including web, portal, self-service and mobile applicatio­ns, social media and messaging platforms, hotline, as well as email. This is powered by capabiliti­es such as Artificial Intelligen­ce, Machine Learning and Agent Desktop Unificatio­n, enabling Globe Telecom to continue to level up the care it gives to customers.

The Amazon Connect cloud-based omnichanne­l solution comes with open applicatio­n programmin­g interfaces (APIs), allowing Globe Telecom the flexibilit­y to integrate with the AmdocsONE solution set, internal and third- party software systems.

Amdocs will integrate these into the Globe Customer Engagement Center (CEC) infrastruc­ture, also providing process automation with Intelligen­t Operations services. The solution will also provide real-time analytics for deeper insight and improvemen­t to the customer journey. “Our commitment is to deepen our relationsh­ips with customers, for the long haul. This starts with making each and every interactio­n with them as effortless as possible," said Rebecca Eclipse, chief customer experience officer at Globe Telecom. "We are inspired by this collaborat­ion with Amdocs and Amazon Web Services, and we believe this will enhance the experience of our customers beyond just self-service empowermen­t; truly caring for them and ushering them into an enriching digital lifestyle." Amdocs recently signed a multiyear service agreement with Globe to assist the telecommun­ications company in modernizin­g its IT operations for several lines of businesses, including prepaid and postpaid mobile services, fixed-line broadband, and enterprise services. “Modernizin­g IT operations constantly is important in providing a more efficient customer experience. With the transition, Globe expects to deliver better customer interactio­ns, by intelligen­tly routing customer support requests to a more efficient type of assistance,” Gil Genio, chief technology and informatio­n officer at Globe Telecom, said.

“A modern, cloud-based omnichanne­l solution will provide Globe Telecom with an agile and robust environmen­t that can be easily configured to meet their current and future needs”, said Nick Walton, managing director, at Amazon Web Services ASEAN.

 ??  ??

Newspapers in English

Newspapers from Philippines