CUTTING EDGE
Victorinox Showcases Gallery at The Podium
August marked the celebration of Swiss Month, and the Primer Group of Companies, Lucerne, and Grimalkin, exclusive distributors of Victorinox travel gear, watches, and Swiss Army knives, respectively, showcased the Victorinox Gallery. A chronicle of the brand’s milestones, the Victorinox Gallery was open for viewing from Aug. 26 to 29 at the Atrium 2 of the Podium.
A special event on Aug. 27 was graced by the Southeast Asian regional management team of Victorinox, executives from the Primer Group of Companies, Lucerne, and Grimalkin, VIP representatives of SM, members of the press, and Filipino-Swiss celebrities. Multi-award-winning actress Dina
Bonnevie, Lotus F1 Team racing driver Marlon Stöckinger, and Philippine National Ice Hockey team captain Steven Füglister were awarded the Karl Elsener Commemorative Coin Set by the newly-appointed Swiss ambassador to the Philippines, Alain Gaschen.
The opening performance was a drum solo featuring Victorinox Travel Gear, which was on display at the gallery with Victorinox I.N.O.X, and watches by Lucerne, with a free engraving station for Swiss Army Knives by Grimalkin. Janeena Chan hosted the program. Victorinox Philippines Travel Gear brand manager
Vianca Tan and senior marketing supervisor Abby Borbon turned the spotlight on Victorinox as a bastion of Swiss innovation.
Amb. Alain Gaschen, during the event that served as his first official engagement as Swiss ambassador to the Philippines, also gave an insightful speech about Swiss heritage.