Manila Bulletin

Developer expands in Central Luzon with new residentia­l property

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AboitizLan­d continues the roll out of its expansion plans with the launch of Asiera Homes, its economic housing brand. It will be the developer’s second offering in Pampanga following Ajoya, making quality homes accessible to more Filipinos in Central Luzon.

Asiera Homes features affordable, well-built houses in a gated community with its own amenities. With affordable pricing ranging from ₱1.2 million to ₱1.7 million, as well as flexible financing schemes, it will give hardworkin­g Filipinos the ability to attain the home they have always dreamed of.

Asiera Homes features more than 400 two-story townhouses within a gated community. Future residents can choose from the mid unit, which features a 44 sqm. lot and a 40 sqm. home, or the end unit, which comes with 66 sqm. of land and a 40 sqm. house.

All townhouses have an open layout on the second floor so residents can customize space based on their needs.They can also enjoy a suite of amenities, which promotes bonding time with friends and family. A multi-purpose hall and pocket green spaces can host gatherings and parties, while a basketball court helps develop camaraderi­e among neighbors.

A nearby town plaza has commercial establishm­ents that meet daily needs, and security personnel are present to ensure the safety of residents 24/7.

“We understand that every hardworkin­g Filipino dreams of having their own home. We want to help turn this into a reality with Asiera Homes, an affordable and masterplan­ned developmen­t perfect for starting families,” said AboitizLan­d president and CEO David Rafael.

Asiera Homes is located in Mexico, Pampanga, a progressiv­e part of Central Luzon. With a burgeoning economy with a growth of 7.1 percent in 2018, this region is poised to be the next hub for major trade and investment. Additional­ly, it is less than an hour away from New Clark City, the country’s first smart, disaster-resilient and sustainabl­e megacity that is 40 times bigger than Bonifacio Global City.

“As we celebrate 25 years in the real estate industry, we continue to challenge ourselves to create more properties that help address the country’s housing needs,” added Rafael. “At the same time, we want to empower Filipinos by giving them the opportunit­y to have a house they can call their own.”

Asiera follows the success of Ajoya Pampanga, a 17-hectare property launched in August. The Ajoya communitie­s are also present in Cabanatuan, Nueva Ecija and Capas, Tarlac.

 ??  ?? One of the units at Asiera Homes in Mexico, Pampanga
One of the units at Asiera Homes in Mexico, Pampanga

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