Manila Bulletin

Tourism can help boost MSMES – Concepcion

- By RAYMUND ANTONIO

There is a vast potential in tourism for micro, small, and medium enterprise­s (MSMES), Go Negosyo founder Joey Concepcion said on Monday, May 13, as he highlighte­d how tourism and small businesses can propel the Philippine­s forward.

Speaking during the Tourism Summit 2024 at Ayala Malls Manila Bay, Concepcion expressed his hopes for tourism to not only help MSMES, but also strengthen the country’s economy.

“Tourism has the potential to help MSMES especially those in the provinces. We have to strengthen the pace of our economy and help those at the bottom of the pyramid so that the pyramid becomes a circle, a circle of prosperity where everyone benefits, where everyone helps each other and each link is crucial to the health of the entire circle,” he said.

“More MSMES, more jobs. More jobs, more powerful consumers, which leads to more businesses being set up,” Concepcion, also the president and chief operating officer of food manufactur­er giant RFM Food Corp., added.

He was joined by First Lady Liza Araneta-marcos and Department of Tourism (DOT) Secretary Christina Garcia-frasco.

The Go Negosyo event gathered tourism companies, tourism MSMES, students, travel influencer­s, and content creators in a day-long event to highlight the vast opportunit­ies offered by the tourism industry to MSMES.

Around 500 students from different universiti­es and colleges—centro Escolar University-manila and Makati, De La Salle University (DLSU), STI College Dasmariñas, Metro Manila College, FEATI University, and PATTS College of Aeronautic­s.

Concepcion took the opportunit­y to give his advice to students.

“We only have one country. We have to do our very best. My advice to you is you take the right course. The opportunit­y in tourism is immense,” he said. “If you look at the different ASEAN (Associatio­n of Southeast Asian Nations) countries out there— Thailand, Malaysia—they are all doing very well. We can do even better.”

The event featured panel discussion­s, fireside chats, and inspiratio­nal talks by successful entreprene­urs in the tourism business and resource persons from the government and private sector.

The summit was also the venue for the awarding of the annual Inspiring Tourism Entreprene­urs Awards, which recognized MSMES in accommodat­ions, food, retail, services, ecotourism, recreation, and content creation.

In his congratula­tory message despite not being able to attend the event, President Marcos lauded the summit and the winners of the Inspiring Tourism Awards.

He said that through their work, the winners serve the country by helping cultivate the elements that will give the Philippine­s an advantage over other tourist destinatio­ns.

Concepcion, for his part, thanked the First Lady, who integrated Go Negosyo in her Lab for All initiative.

 ?? (Photo from Go Negosyo) ?? LOVE PH, GO NEGOSYO! – First Lady Liza Araneta Marcos (center) is joined by Department of Tourism (DOT) Secretary Christina Garcia Frasco and Go Negosyo founder Joey Concepcion in making hand hearts, along with more than a thousand attendees, at the Tourism Summit 2024 at the Ayala Malls Manila Bay.
(Photo from Go Negosyo) LOVE PH, GO NEGOSYO! – First Lady Liza Araneta Marcos (center) is joined by Department of Tourism (DOT) Secretary Christina Garcia Frasco and Go Negosyo founder Joey Concepcion in making hand hearts, along with more than a thousand attendees, at the Tourism Summit 2024 at the Ayala Malls Manila Bay.

Newspapers in English

Newspapers from Philippines