Simple solution for sensitive skin

“In essence, while you’re removing the dirt, you’re retaining the water,” Gabriel rounded up.

Over the last several months, the Philippines beauty market has begun to embrace the micellar water movement with Simple Micellar Water as the latest brand to arrive from the United Kingdom.

Backed by the 60-year- old skincare company Simple, Bo Rodriguez, the brand’s manager in the Philippines told “When we did our research, what really resonated with people about micellar water is the fact that it is very gentle—it leaves your skin hydrated and not oily, like what a lot of makeup removers do, and more importantly, it gets the job done.”

Simple’s micellar water makeup remover is incorporated in its “Kind to Skin” range, which also carries a gentle cleanser, eye makeup remover and a light moisturizer.

asked Rodriguez why they decided to bring in the British beauty brand amid an abundance of international brands already in the country, and she replied, “Today, everyone is all into fitness and wellness. You work out to be kind to your body but how about your skin? Is it healthy? For us, Simple is the solution in that area. We believe that healthy skin is beautiful skin, so we’ve brought in a product at a time we feel that Filipinos are ready for that kind of message.”