‘Ipadama ang Puso ng Pasko’
GMA Network ushers in the holiday season with a powerful message of love in its 2018 Christmas Station ID dubbed, “Ipadama ang Puso ng Pasko” on “Sunday PinaSaya.”
This year, the Kapuso Network, together with communities here and abroad, come together to give us the holiday feels as they celebrate the heart of Christmas.
The Christmas campaign puts the spotlight o on the Network’s recognized heart for genuine p public service and how its talents and personalities a also reach out to help communities in t their own ways.
Symbolizing the essence of being a Kapuso, s some of the scenes featured were the bayanihan h preparation of Give-A- Gift: Alay Sa Batang P Pinoy Noche Buena packs at the GMA Kapuso F Foundation (GMAKF) Operations Center led b by its founder and ambassador Mel Tiangco; v various personalities participating in different e outreach activities that spread love and b bring cheer to communities; and the inspiring s story of how GMA’s four- decade long medicalsocial s service TV program “Kapwa Ko Mahal K Ko” continues t to touch lives. ives. More importantly, the heart- warming vignettes affirm afrts that Christmas is very much alive in the hearts of Filipinos.
The GMA 2018 Christmas Station ID features over er 800 artists and employees while the theme song entitled ed “Puso ng Pasko” was performed by various Kapuso o personalities headlined by Michael V, Alden Richards, , Jennylyn Mercado, Tom Rodriguez, Lovi Poe, Christian Bautista, Aicelle Santos, The Clash Grand Champion Golden Cañedo, and Julie Ann San Jose, with lyrics by Rexy Jolly Conopio and BJ Camaya while music was composed and arranged by Ann Figueroa.