Cyberpark offers BPO-friendly corporate headquarters

WHEN it comes to business, location is one of the driving factor for success. A good location can affect many aspects of how a business operates. Aside from the total operation cost, it can ignite competition, determine the state and local taxes, and help in employee retention or attrition.

market continues to maintain its growth trajectory. With several of-

for completion this year, the industry will be able to satisfy the high demand from business process outsourcing ( BPO) industry and offshore gaming sector, as well as

Among the different economic sectors in the Philippines, the BPO

space supply in 2018. They occupied estimated 290,000 square meters, a big chunk out of the 1.16 million

Metro Manila.

At the heart of Quezon City, the Araneta Center Cyberpark has served

Philippine Export Zone Authority (PEZA) to give locators tax breaks and other government perks to spur their growth, the multi-billion peso IT park is home to several BPO companies, including as Accenture, AIG, TeleTech, Regus, Sterling, Stellar, Genesys and 24/7 In Touch.

Recently, Alorica Inc. has joined the Araneta business community. A global leader in customer experience solutions whose continued expansion in Asia can be seen in the projected 28,000 jobs the company will create in 2019, and the opening of new contact centers in Japan and the Philippines, the company established its local

high- tech tower to be opened in the new IT Park.

are the Cyberpark 1 Tower and the Cyberpark 3 Tower (expected to be completed in 2020). Each tower has

of retail shops and three levels of parking, the towers answer the needs of companies for top- of- the- line

and relaxing leisure and lifestyle offering that boost performance and productivity.

One of the bustling hubs for the BPO community, the Araneta Center is one of the keys to the BPO expansion in Quezon City. Aside from its enviable location at the heart of Metro Manila, the Center is a multimodal transport hub that offers a thriving community espousing a live, work and play mantra.

A report from Leechiu Property Consultant, however, showed that was 18 percent lower than the takeup in the previous year, and about 40 percent lower than in 2016. The report attributed this discrepancy

- ited by PEZA. Insiders predicted a

central business districts having low vacancy rates. In Metro Manila, the average vacancy rate is currently at 6 percent.

In recent years, the BPO industry has become more and more discerning when it comes to business locations. Most outsourcing of

- ness areas, which are often

employees putting premium on convenience when commuting to work, BPO busi-

a good location.

This is one of the reasons Araneta Center becomes one of the coveted business addresses. Convenience for both employers and employee is the Araneta Center’s biggest offering. Just a short walk away, the Gateway Tower is connected to the Gateway Mall, giving commuters access to the LRT-2 along Aurora Boulevard, and MRT-3 along EDSA via Farmers Plaza.

The mixed- used commercial district is a master-planned community that caters to all aspect of living. The multi- faceted Araneta Center offers the live, work and play experience to both company executives and employees. Manhattan Garden City, a modern residential complex, has risen within the Center that will have 18 towers upon its completion.

Aside from having the iconic Smart Araneta Coliseum and New Frontier Theater that hold about 300 shows a year combined, it also has app r o x i m a t e l y 2,000 shopping and dining options in three existing malls, with the muchawaited Gateway Mall 2 expected be completed by 2019. In addition, Novotel Manila Araneta Center and the soon- torise Ibis Styles Hotel offer nearly a thousand hotel rooms, and MICE — meet- ings, incentives, conferences exhibitions — ready venues from ballrooms, function rooms, and outdoor venues.