The Manila Times

HSBC reintroduc­es platform to serve PH families

- MAYVELIN U. CARABALLO

HSBC has relaunched a platform that introduces personaliz­ed financial services aimed at fulfilling what Filipino families want the most.

In a recent briefing, Peter Faulhaber, HSBC Philippine­s head of retail banking and wealth management, said the banking giant was doing a refresh of its HSBC Premier, which allows individual­s to manage their wealth with a wide range of local and internatio­nal services.

According to him, HSBC Premier would look after families through things that matters the most to them: safety and protection, wealth, and internatio­nal connectivi­ty.

“Based on insights from customers, we found that they want to build and preserve wealth, so they can secure the future of their family. At HSBC, we want to…provide them [with] access to wealthmana­gement services that will [help them] create a lasting legacy for their family,” Faulhaber said.

In terms of wealth, Filipinos are starting to look for investment­linked insurance products that permit them to invest in expertly managed funds locally and abroad.

With HSBC Premier, Faulhaber said, there is a wide range of investment products that offers customers the advantage they need to take things to the next level.

He also said that, in terms of safety and protection, such products are trending now.

HSBC Premier, through HSBC Insurance Brokers (Philippine­s) Inc., ensures that customers can continue to give their children the same level of care for their health, wealth and investment­s, no matter where their path leads them, he added.

In terms of internatio­nal connectivi­ty, Faulhaber said the number of Filipino students studying abroad almost doubled from 2008 to 2018. More of them, he added, are mobile, adventurou­s and independen­t, attending universiti­es or participat­ing in exchange programs overseas.

Seeing the increasing needs of parents to support their children’s global needs, HSBC introduces three new services around the area of internatio­nal connectivi­ty, according to him.

Besides HSBC’s global expertise and investment, HSBC Premier enables parents to extend the Premier benefits and take care of their children’s banking needs.

HSBC Premier customers can share their Premier privileges with their children through an HSBC Premier Junior Pack for children between seven and 17 years old or HSBC Premier NextGen for those between 18 and 28 to give them the extra boost they need to build up their own financial portfolios.

HSBC also assists parents and children studying abroad by setting up an overseas account, applying for debit/credit card, and transfer money from one location to another.

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