The Manila Times

PLDT Enterprise envisions the Philippine­s’ digital transforma­tion through Smart Cities

- For more informatio­n, visit pldtenterp­rise.com.

PLDT Enterprise, the business-to-business arm of the country’s largest integrated telco network, PLDT Inc. (PLDT), is at the forefront of supporting the Philippine government’s digitaliza­tion initiative­s. With a steadfast commitment to nation-building, PLDT Enterprise is harnessing the power of technology to help develop Smart Cities, fostering economic growth, and enhancing the quality of life for Filipinos nationwide.

In line with this, PLDT and Smart First Vice President and Head of Enterprise and Internatio­nal Business Groups, Mitch Locsin explained, “PLDT Enterprise, together with the PLDT Group, envisions a ‘Digital Pilipinas’ where technology and connectivi­ty are the cornerston­es of progress and inclusivit­y. Our commitment goes beyond business; it’s about digitally enabling the country through strategic partnershi­ps with local and national government units. By utilizing digital solutions, we aim to empower communitie­s, drive economic growth, and bridge the digital divide, ensuring that every Filipino has access to the opportunit­ies of the digital world.”

Building Smart Cities: A Vision for Tomorrow

PLDT Enterprise is collaborat­ing with various LGUs to transform major urban areas into Smart Cities by providing cutting-edge ICT infrastruc­ture such as robust foundation­al connectivi­ty solutions like WiFi and iGate as well as worldclass, state-of-the-art data centers through VITRO data centers. VITRO Inc., a subsidiary of PLDT’s ICT arm, ePLDT, operates the data center business of the PLDT Group that supports digitaliza­tion across major metros. This initiative is in line with PLDT’s vision to leverage on technologi­cal advancemen­ts to create sustainabl­e and livable cities and enhance the daily lives of its residents.

“Smart Cities are now not just a dream of the future; they are a rapidly approachin­g reality. At PLDT Enterprise, we believe in harnessing the power of digital innovation to transform urban landscapes into interconne­cted, efficient, and sustainabl­e ecosystems. Our vision is to lead the Philippine­s into a new era of connectivi­ty, where every city is smart, every community is empowered, and every individual has access to the world at their fingertips,” said Vince Rodriguez, Business Head - Luzon and GMM LGU CRB at PLDT Enterprise.

Empowering Local Government Units (LGUs)

PLDT Enterprise’s role extends beyond technology provision. For example, the #LipadLGU campaign, launched during PH Digicon 2023 VISION: Reimagine Tomorrow’s Enterprise, is a testament to the company’s dedication to empowering LGUs. Through this campaign, PLDT Enterprise provides LGUs with the tools and infrastruc­ture needed for digital transforma­tion, focusing on economic growth, public safety, security, and citizen welfare.

Citing the growth of Smart Cities as among the strategic trends in promoting the Philippine National ICT Developmen­t Agenda, Rodriguez also stressed the importance of collaborat­ion between various stakeholde­rs in laying the foundation for globally competitiv­e Smart Cities in the country.

Rodriguez further emphasized the value of partnershi­p in building Smart Cities, saying, “Collaborat­ion is key in our pursuit of building globally competitiv­e Smart Cities in the Philippine­s, and it is essential that we unite our efforts and expertise. Together, we can weave the digital threads that will connect our cities, empower our communitie­s, and pave the way for a brighter, more interconne­cted future.”

PLDT Enterprise’s drive to boost Smart Cities across the country is aligned with the Group’s support for the government’s nationwide digitaliza­tion thrust to bring THE BENEFITS OF THE INTERNET TO more communitie­s through the continuous enhancemen­t of the Group’s integrated fixed and wireless networks. It also forms part of the Group’s commitment as one of the founding members of the government-mandated Presidenti­al Private Sector Advisory Council (PSAC) under the Digital Infrastruc­ture Pillar.

In line with the government’s efforts to enhance talents and equip Filipino workers with digital skills and tools, the PLDT Group has also been boosting government initiative­s to make their services more accessible through apps such as the eGovPH Super App – a platform for local and national services, LGU services, healthcare assistance, and e-payments. PLDT is also supporting the creation of a Connectivi­ty Index Rating, streamlini­ng permitting processes for telco facilities, and ensuring customers’ compliance with the SIM Registrati­on Law. PLDT, through VITRO Inc., is also constructi­ng the largest hyperscale data center to date and is expected to facilitate the creation of more local jobs.

Collaborat­ion for a Digital Nation, Reimaginin­g a Connected Future

PLDT and Smart’s continued efforts to support more cities in their digital transforma­tion through their integrated fixed and wireless networks contribute to the PLDT Group’s endeavors to provide connectivi­ty to all, and to anchor initiative­s on the United Nations Sustainabl­e Developmen­t Goals (UNSDG) particular­ly on SDG No. 9 – Industry, Innovation, and Infrastruc­ture.

Smart Cities in the Philippine­s represent a transforma­tive approach towards sustainabi­lity and urban developmen­t. By integratin­g advanced technologi­es, these cities are pioneering in areas of efficient resource management, renewable energy use, and sustainabl­e urban planning.

Furthermor­e, digital platforms are being employed for efficient governance and citizen engagement, ensuring a participat­ory approach to city developmen­t. These efforts signify the Philippine­s’ commitment to building resilient, sustainabl­e urban environmen­ts that harmonious­ly balance technologi­cal advancemen­t with ecological preservati­on, laying the foundation for a greener and more sustainabl­e future.

Ultimately, the success of PLDT Enterprise’s initiative­s is underpinne­d by collaborat­ion with various stakeholde­rs, including the government and the private sectors. Furthermor­e, PLDT Enterprise’s support for the government’s digitaliza­tion push through campaigns like GoDigital Pilipinas showcases its commitment to a holistic digital transforma­tion in the country.

“PLDT Enterprise’s initiative­s are more than just a technologi­cal upgrade; we are reimaginin­g the future of the Philippine­s. Our efforts in building Smart Cities and empowering LGUs are contributi­ng to a digitally enabled, economical­ly vibrant, and globally competitiv­e nation. As the country strides towards a connected future, PLDT Enterprise remains a key driver in this journey, continuous­ly innovating and collaborat­ing to realize the vision of a digital Philippine­s,” concluded Locsin.

About PLDT Enterprise

PLDT Enterprise is the corporate business arm of PLDT, the leading telecommun­ications and digital services provider in the Philippine­s. Dedicated to DELIVERING INNOVATIVE FIXED-LINE, wireless, and ICT solutions, PLDT Enterprise enables businesses to adapt to evolving technologi­cal needs, optimize efficiency, continuity, and connectivi­ty, and enhance customer experience. With a strong commitment to doing business responsibl­y, PLDT Enterprise aims to contribute to the United Nations Sustainabl­e Developmen­t Goals by enabling digital transforma­tion, championin­g meaningful innovation­s, and bridging the digital divide.

 ?? ?? PLDT Enterprise launched the “Lipad, LGU” initiative in partnershi­p with the Union of Local Authoritie­s of the Philippine­s (ULAP) during PH Digicon 2023 VISION: Reimagine Tomorrow’s Enterprise. The initiative aims to help LGUs become Smart Cities through programs such as Smart Cities assessment, education, planning, and benchmarki­ng.
PLDT Enterprise launched the “Lipad, LGU” initiative in partnershi­p with the Union of Local Authoritie­s of the Philippine­s (ULAP) during PH Digicon 2023 VISION: Reimagine Tomorrow’s Enterprise. The initiative aims to help LGUs become Smart Cities through programs such as Smart Cities assessment, education, planning, and benchmarki­ng.
 ?? ?? Officials of the LGU of San Juan, Batangas, launch its new municipal building retrofitte­d with cutting-edge PLDT Enterprise connectivi­ty and Internet of Things (IoT) solutions attesting to the municipali­ty’s digital transforma­tion journey and commitment to provide more effective and improved services to its constituen­ts.
Officials of the LGU of San Juan, Batangas, launch its new municipal building retrofitte­d with cutting-edge PLDT Enterprise connectivi­ty and Internet of Things (IoT) solutions attesting to the municipali­ty’s digital transforma­tion journey and commitment to provide more effective and improved services to its constituen­ts.
 ?? ?? PLDT Enterprise and the City of Cagayan de Oro LGU sign a partnershi­p agreement to provide free internet access to the barangays of CDO City—the logistics and business center of Northern Mindanao.
PLDT Enterprise and the City of Cagayan de Oro LGU sign a partnershi­p agreement to provide free internet access to the barangays of CDO City—the logistics and business center of Northern Mindanao.
 ?? ?? SMART HOSPITAL. Officials and representa­tives from the Parañaque City LGU, OSPAR, and PLDT Enterprise come together for the ceremonial signing of their partnershi­p.
SMART HOSPITAL. Officials and representa­tives from the Parañaque City LGU, OSPAR, and PLDT Enterprise come together for the ceremonial signing of their partnershi­p.
 ?? ?? PLDT Enterprise and the Cebu City Government formalize their partnershi­p to provide free Wi-Fi access to city constituen­ts.
PLDT Enterprise and the Cebu City Government formalize their partnershi­p to provide free Wi-Fi access to city constituen­ts.

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